# From Ideas to Impact: Bruno Pešec on Building a Life of Profitable Innovation Page: https://stenobird.com/podcast/telling-my-story-7824655/from-ideas-to-impact-bruno-pe-ec-on-building-a-life-of-profitable-innovation Text version: https://stenobird.com/podcast/telling-my-story-7824655/from-ideas-to-impact-bruno-pe-ec-on-building-a-life-of-profitable-innovation.md Podcast: [Telling My Story](https://stenobird.com/podcast/telling-my-story-7824655) Published: 2026-07-14T11:00:59+00:00 Episode link: https://podcasters.spotify.com/pod/show/henry173/episodes/From-Ideas-to-Impact-Bruno-Peec-on-Building-a-Life-of-Profitable-Innovation-e3m2kk4 Audio file: https://anchor.fm/s/1113ebfcc/podcast/play/122818628/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-6-14%2F3b7c265d-6113-ad97-b390-3f73c7e27e19.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/telling-my-story-7824655/episodes/from-ideas-to-impact-bruno-pe-ec-on-building-a-life-of-profitable-innovation Duration seconds: 1554 ## Resource From Ideas to Impact: Bruno Pešec on Building a Life of Profitable Innovation What does it really take to turn great ideas into lasting impact? In this episode of Telling My Story, host Henry Chiwetelu sits down with innovation advisor, author, keynote speaker, doctoral researcher, and martial arts instructor Bruno Pešec. Bruno shares his remarkable journey—from his early beginnings to helping organizations unlock more than €1 billion in new revenue and identify €28 billion in market opportunities. Together, they explore the realities of leadership, overcoming failure, building resilient organizations, the lessons of martial arts, and why innovation is ultimately about people rather than ideas. Whether you're an entrepreneur, business leader, student, or someone striving to make a meaningful impact, this conversation is filled with practical wisdom and inspiring life lessons. In this episode, you'll learn: ● How Bruno's early experiences shaped his career. ● The mindset behind profitable innovation. ● Why many organizations fail to innovate successfully. ● Leadership lessons from global companies and Toyota. ● How martial arts influences business and life. ● The importance of resilience, discipline, and continuous learning. ● Advice for aspiring leaders and entrepreneurs. ● The legacy Bruno hopes to leave behind. Connect with Bruno Pešec: Website: https://www.pesec.no/ LinkedIn: Bruno Pešec If you enjoyed this episode, don't forget to follow Telling My Story on Spotify, leave a review, and share this conversation with your friends and colleagues. ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/telling-my-story-7824655/episodes/from-ideas-to-impact-bruno-pe-ec-on-building-a-life-of-profitable-innovation/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/telling-my-story-7824655/from-ideas-to-impact-bruno-pe-ec-on-building-a-life-of-profitable-innovation.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.