# The Playbook for AI Reinvention

Page: https://stenobird.com/podcast/tbr-talks-decoding-strategies-and-ecosystems-of-the-globe-s-top-tech-firms-7179026/the-playbook-for-ai-reinvention
Text version: https://stenobird.com/podcast/tbr-talks-decoding-strategies-and-ecosystems-of-the-globe-s-top-tech-firms-7179026/the-playbook-for-ai-reinvention.md
Podcast: [TBR Talks: Decoding Strategies and Ecosystems of the Globe's Top Tech Firms](https://stenobird.com/podcast/tbr-talks-decoding-strategies-and-ecosystems-of-the-globe-s-top-tech-firms-7179026)
Published: 2026-05-04T16:43:44+00:00
Episode link: https://tbri.com/podcast/the-playbook-for-ai-reinvention/
Audio file: https://tbri.com/wp-content/uploads/2026/04/Episode-with-Milan-Cooper-TWG-AI-website.mp3
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Duration seconds: 2727

## Resource

Milan Cooper, head of Product at TWG AI, joins host Patrick Heffernan for a discussion on business process reinvention and implementation of AI-enabled solutions. Milan also discusses the critical role of top-down leadership, particularly starting with the CEO, in successful AI adoption and explains what makes TWG AI’s approach to using AI different from those of peers.

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## Transcript

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