# The $1.2B Funnel Strategy Every Brand Should Steal in 2026 Page: https://stenobird.com/podcast/sweat-equity-6662747/the-1-2b-funnel-strategy-every-brand-should-steal-in-2026 Text version: https://stenobird.com/podcast/sweat-equity-6662747/the-1-2b-funnel-strategy-every-brand-should-steal-in-2026.md Podcast: [Sweat Equity](https://stenobird.com/podcast/sweat-equity-6662747) Published: 2026-06-08T14:00:00+00:00 Episode link: https://www.marketingexamined.com Audio file: https://episodes.captivate.fm/episode/39498f72-1fa3-4b01-8ac5-d4d244ac1f4e.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/sweat-equity-6662747/episodes/the-1-2b-funnel-strategy-every-brand-should-steal-in-2026 Duration seconds: 1133 ## Resource Want to achieve $100M in annual revenue with your brand? Grüns, IM8, Mars Men & Create Wellness have done it in under 3 years, and they all follow the same playbook. In this episode, Brian breaks down the importance of a congruent funnel in the acquisition process. From identity-based and persona-based funnels to landing page strategy and social proof, we cover the exact principles behind what makes these brands convert at scale. Take these frameworks and throw them straight into your strategy. Enjoy the episode! As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week. -------------------- WANT FREE GAME? Or just have a question for Brian & Alex? Submit your questions here: www.marketingexamined.com/podcast OR email us at podcast@marketingexamined.com -------------------- WATCH THE PODCAST ON YOUTUBE: For full video versions, and short highlights of every episode, head to https://www.youtube.com/@marketingexamined?sub_confirmation=1 NEWSLETTER: For growth playbooks, deep dives, and marketing case studies, get subscribed at www.marketingexamined.com -------------------- Follow Alex & Brian on Twitter and IG www.twitter.com/@alexgarcia_atx www.twitter.com/@brian_blum1 ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/sweat-equity-6662747/episodes/the-1-2b-funnel-strategy-every-brand-should-steal-in-2026/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/sweat-equity-6662747/the-1-2b-funnel-strategy-every-brand-should-steal-in-2026.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.