# Leverage AI and Behavioral Psychology to Engage Major Donors with Griff Bohm

Page: https://stenobird.com/podcast/successful-nonprofits-podcast-538501/leverage-ai-and-behavioral-psychology-to-engage-major-donors-with-griff-bohm
Text version: https://stenobird.com/podcast/successful-nonprofits-podcast-538501/leverage-ai-and-behavioral-psychology-to-engage-major-donors-with-griff-bohm.md
Podcast: [Successful Nonprofits Podcast](https://stenobird.com/podcast/successful-nonprofits-podcast-538501)
Published: 2024-10-22T10:00:00+00:00
Episode link: https://nonprofits.libsyn.com/leverage-ai-and-behavioral-psychology-to-engage-major-donors-with-griff-bohm
Audio file: https://traffic.libsyn.com/secure/nonprofits/sn358edit.mp3?dest-id=574799
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JSON: https://stenobird.com/v1/public/podcasts/successful-nonprofits-podcast-538501/episodes/leverage-ai-and-behavioral-psychology-to-engage-major-donors-with-griff-bohm
Duration seconds: 1953

## Resource

Are you leaving money on the table by ignoring the psychological triggers that drive donors to give? Join us for a compelling conversation with Griff Bohm, co-founder of Give Momentum , as we explore how behavioral psychology and AI can transform your nonprofit's fundraising strategy. Griff brings deep expertise in donor psychology and financial decision-making, backed by his success in the Defeat by Tweet campaign, which raised $15 million from 60,000 new donors. He explains how concepts like loss aversion, delayed gratification, and "action-based giving" drive donor behavior, and how AI can help nonprofits build lasting donor relationships. Discover how to identify high-potential donors, automate engagement, and leverage AI to hyper-personalize your outreach. If you're ready to supercharge your donor engagement, this is the episode for you. This episode answers the following questions: What are the key traits of major donors? How can I use psychology to increase donor engagement How can I use AI to identify, engage, and retain donors? Links mentioned in this episode: Give Momentum GPT – Learn about their GPT assistant for fundraising best practices. Give Momentum's Website Give Momentum's Blog Looking for more? Check out these amazing episodes: Ep 351: Use Email Sequencing to unlock donor retention with Lisa Fernandez [ Episode Title on Apple Podcasts , Spotify , or our website with show notes ] Ep 281: Surefire ways to retain your donors with Samantha Threadgill [ Episode Title on Apple Podcasts , Spotify , or our website with show notes ]

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