# Why Smart Business Decisions Still Go Wrong

Page: https://stenobird.com/podcast/strategic-thinkers-7084986/why-smart-business-decisions-still-go-wrong
Text version: https://stenobird.com/podcast/strategic-thinkers-7084986/why-smart-business-decisions-still-go-wrong.md
Podcast: [Strategic Thinkers](https://stenobird.com/podcast/strategic-thinkers-7084986)
Published: 2026-03-12T18:05:49+00:00
Episode link: https://thestrategicthinkers.com/it-was-never-the-plan-with-geoffrey-kent
Audio file: https://downloads.pod.co/04d5e244-a42c-4f9c-bee3-7d56eb61ffa3/4ba92e73-3d2c-471b-bc79-166b92219161.mp3
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JSON: https://stenobird.com/v1/public/podcasts/strategic-thinkers-7084986/episodes/why-smart-business-decisions-still-go-wrong
Duration seconds: 4548

## Resource

Most business mistakes aren’t math problems. They’re people problems. In this episode, Sean Atkinson and Geoffrey Kent explore how ego, timing, psychology, and human nature quietly shape business decisions—and why self-awareness often matters more than strategy before strategy can even work. What You’ll Learn: Why the same core business patterns show up across different industries How listening creates trust, improves sales, and reveals what people actually need Where confidence becomes arrogance and conviction becomes delusion Why feedback, timing, and readiness matter more than most people think How blind spots in self-awareness can undermine even a good strategy This episode is for entrepreneurs, operators, leaders, and anyone trying to make better decisions around people, pressure, and growth. 🎯 Take the free The Lying Spots Audit™ https://www.assess.seanmatkinson.com/sean-thknlrya Geoffrey Kent Entrepreneur Academy: http://(https//hi.volley.app/land?tk=KAyRbBp2hgYuCMVbwyqDcW-tk

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## Transcript

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