# I Make $11M/Year Selling One Product | Starter Story Page: https://stenobird.com/podcast/starter-story-7259465/i-make-11m-year-selling-one-product-starter-story Text version: https://stenobird.com/podcast/starter-story-7259465/i-make-11m-year-selling-one-product-starter-story.md Podcast: [Starter Story](https://stenobird.com/podcast/starter-story-7259465) Published: 2026-07-17T07:00:00+00:00 Episode link: https://traffic.megaphone.fm/PODAGEN9799606921.mp3?updated=1778669159 Audio file: https://traffic.megaphone.fm/PODAGEN9799606921.mp3?updated=1778669159 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/starter-story-7259465/episodes/i-make-11m-year-selling-one-product-starter-story Duration seconds: 1039 ## Resource I Make $11M/Year Selling One Product ๐Ÿ“š Make Your First $1 (10x Faster) with Case Studies - https://www.starterstory.com/?utm_source=youtube&utm_campaign=oliver&yts=true ๐Ÿ“ฉ Business Ideas Newsletter (free) - https://www.starterstory.com/newsletter/?utm_source=youtube&utm_campaign=oliver Follow Oliver On Social ๐Ÿ‘‡๐Ÿฝ ๐Ÿ“ธ https://www.hoo.be/oliver In this episode, I met up with Oliver Brocato to ask him exactly how he built Tabs Chocolate to $11M/year using a viral content strategy... And he tells it all. He shared how he built the product from scratch, how he found the idea, and the viral formula he uses generate millions. Hope you enjoy this one! 0:00 - Intro 1:02 - The $11M Business 1:30 - How he found the idea 2:15 - Viral psychology 3:01 - How to create product from scratch 4:14 - Shipping & Logistics Mistakes 5:16 - Starter Story Special 6:06 - Building a Brand VS Dropshipping 8:05 - The early days 9:24 - Costs 10:16 - How to find manufacturer's 10:41 - The Viral Strategy 11:41 - Viral Video Formula 12:07 - Other marketing channels 12:33 - Advice for entrepreneurs ๐Ÿ””Subscribe - https://www.youtube.com/@starterstory ๐Ÿ“ธ Instagram - https://www.instagram.com/starter_story/ ๐Ÿฆ Twitter - https://twitter.com/thepatwalls Sharing ideas that make money! Disclaimer: This podcast is published by a viewer using content from Starter Story's YouTube channel with the goal of making his valuable insights more accessible to those who prefer audio formats, helping more people discover and learn from the insights shared in his videos. It is not an official production of Starter Story. For any requests from Starter Story, please don't hesitate to get in touch. ------------------------ ------- Keywords: business podcast, side hustle, startup tips, business ideas, saas business, revenโ€ฆ ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/starter-story-7259465/episodes/i-make-11m-year-selling-one-product-starter-story/transcription-requests` โ€” Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/starter-story-7259465/i-make-11m-year-selling-one-product-starter-story.md` โ€” Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.