# How To Build a LinkedIn Company Page That Actually Grows Page: https://stenobird.com/podcast/social-media-for-b2b-growth-linkedin-strategy-for-b2b-marketers-4763684/how-to-build-a-linkedin-company-page-that-actually-grows Text version: https://stenobird.com/podcast/social-media-for-b2b-growth-linkedin-strategy-for-b2b-marketers-4763684/how-to-build-a-linkedin-company-page-that-actually-grows.md Podcast: [Social Media for B2B Growth: LinkedIn Strategy for B2B Marketers](https://stenobird.com/podcast/social-media-for-b2b-growth-linkedin-strategy-for-b2b-marketers-4763684) Published: 2026-02-10T19:00:00+00:00 Episode link: https://social-media-for-b2b-growth.captivate.fm/episode/how-to-build-a-linkedin-company-page-that-actually-grows Audio file: https://episodes.captivate.fm/episode/89fb632d-8823-47d2-ab75-b24b79ad26e1.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/social-media-for-b2b-growth-linkedin-strategy-for-b2b-marketers-4763684/episodes/how-to-build-a-linkedin-company-page-that-actually-grows Duration seconds: 1117 ## Resource If you're struggling to grow your LinkedIn Company Page, this episode is for you. In this episode, Michelle J Raymond dives into the essential 4C's framework for growing your LinkedIn Company Page. Key moments in this episode - 00:00 Introduction: Is Your Company Page Built to Grow? 01:10 Understanding the Four C's Framework 04:09 Clarity: Defining Ownership and Audience 06:19 Content: Crafting Engaging Posts 09:32 Community: Building Connections and Engagement 13:49 Cadence: Maintaining Consistency and Reporting 15:27 Conclusion: Implementing the Four C's for Success CONNECT WITH MICHELLE J RAYMOND Michelle J Raymond on LinkedIn Book a free intro call https://socialmediaforb2bgrowthpodcast.com/ B2B Growth Co newsletter Today's episode is sponsored by Metricool . Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days. https://metricool.com/michellejraymond/?utm_source=podcast&utm_medium=influencer&utm_campaign=20260210_michelle-raymond_feb-analytics-strategy_en&utm_content=audio&utm_term=q1 ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/social-media-for-b2b-growth-linkedin-strategy-for-b2b-marketers-4763684/episodes/how-to-build-a-linkedin-company-page-that-actually-grows/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/social-media-for-b2b-growth-linkedin-strategy-for-b2b-marketers-4763684/how-to-build-a-linkedin-company-page-that-actually-grows.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.