# Leaving the Casino: Building a Business that Actually Works for YOU with Jessica Lackey

Page: https://stenobird.com/podcast/small-business-casual-content-marketing-productivity-customer-experience-for-entrepreneurs-creators-6332924/leaving-the-casino-building-a-business-that-actually-works-for-you-with-jessica-lackey
Text version: https://stenobird.com/podcast/small-business-casual-content-marketing-productivity-customer-experience-for-entrepreneurs-creators-6332924/leaving-the-casino-building-a-business-that-actually-works-for-you-with-jessica-lackey.md
Podcast: [Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators](https://stenobird.com/podcast/small-business-casual-content-marketing-productivity-customer-experience-for-entrepreneurs-creators-6332924)
Published: 2026-04-14T04:00:00+00:00
Episode link: https://www.buzzsprout.com/2160062/episodes/18907477-leaving-the-casino-building-a-business-that-actually-works-for-you-with-jessica-lackey.mp3
Audio file: https://www.buzzsprout.com/2160062/episodes/18907477-leaving-the-casino-building-a-business-that-actually-works-for-you-with-jessica-lackey.mp3
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Duration seconds: 2541

## Resource

Text Emily! Have you been burned by bro marketing? Exhausted by all the social media hacks? Underwhelmed with the "just manifest it" advice? If so, you're going to LOVE the wisdom of my guest, Jessica Lackey. Jessica reminds us that when you play by their rules, the house always wins in the entrepreneurial casino. We discuss how to stop betting on tactics and build a business that actually works for YOU as we tackle some of the bigger, better questions. In our convers...

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