# 344: 'We Sold Out the Rio', with Adam Lee

Page: https://stenobird.com/podcast/singletrack-with-mathias-eichler-231667/344-we-sold-out-the-rio-with-adam-lee
Text version: https://stenobird.com/podcast/singletrack-with-mathias-eichler-231667/344-we-sold-out-the-rio-with-adam-lee.md
Podcast: [Singletrack With Mathias Eichler](https://stenobird.com/podcast/singletrack-with-mathias-eichler-231667)
Published: 2026-04-01T03:27:00+00:00
Episode link: https://singletrack.fm/ep344/
Audio file: https://traffic.libsyn.com/secure/sngltrck/singletrack344.mp3?dest-id=2901566
Processing state: not_requested
JSON: https://stenobird.com/v1/public/podcasts/singletrack-with-mathias-eichler-231667/episodes/344-we-sold-out-the-rio-with-adam-lee
Duration seconds: 2457

## Resource

Adam Lee stops by Singletrack just a couple of days ahead of hosting his first of several TRFF show in 2026. Adam and his team sold out the Rio in Vancouver, BC and we chat about what his unique approach to hosting and marketing TRFF in his community. Also, Adam's next race on his calendar: The Fat Dog 120… that's like almost 200 kilometers! LINKS Community Trail Running Trail Running Film Festival Get more: Singletrack.fm Rock Candy Running Trail Running Film Festival Brought to you by Electric Cable Car - your trail and mountain news!

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## Transcript

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