# #67 - Lisa Govro - Big Heart Tea and Choosing Integrity

Page: https://stenobird.com/podcast/she-lift-project-podcast-6474422/67-lisa-govro-big-heart-tea-and-choosing-integrity
Text version: https://stenobird.com/podcast/she-lift-project-podcast-6474422/67-lisa-govro-big-heart-tea-and-choosing-integrity.md
Podcast: [She Lift Project Podcast](https://stenobird.com/podcast/she-lift-project-podcast-6474422)
Published: 2026-01-28T03:26:35+00:00
Episode link: https://sheliftproject.podbean.com/e/67-lisa-govro-big-heart-tea-and-choosing-integrity/
Audio file: https://mcdn.podbean.com/mf/web/xh6q2j6hji3bxa6m/67_-_Lisa_Govroap8ke.mp3
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JSON: https://stenobird.com/v1/public/podcasts/she-lift-project-podcast-6474422/episodes/67-lisa-govro-big-heart-tea-and-choosing-integrity
Duration seconds: 4267

## Resource

In this episode of The She Lift Project, Cynthia Kirkpatrick sits down with Lisa Govro, founder of Big Heart Tea Co., to explore how a deeply personal mission turned into a nationally recognized, values-driven brand. Lisa shares the journey of building Big Heart Tea Co. from a trailer at local farmers markets to shelves at Whole Foods and boutique shops across the country, all while staying rooted in authenticity, ethical sourcing, and human connection. With a background in social work and a belief that healing should be accessible, Lisa explains how intuition, storytelling, and heart-led leadership shaped a business that refuses to compromise its values. This conversation goes far beyond tea. Lisa opens up about self-worth, redefining success, resisting comparison, and learning to trust yourself as a woman, a founder, and a mother. She reflects on the courage it takes to say no, the importance of aligning business decisions with personal values, and how true leadership starts with self-belief. Listeners will walk away inspired to bet on themselves, embrace authenticity over perfection, and remember that success is not just what you build, but how you live while building it.

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## Transcript

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