# #80 – Using AI to Shorten Case Timelines and Increase Case Value with Josh Schmerling Page: https://stenobird.com/podcast/sharp-strategies-sweet-success-7034122/80-using-ai-to-shorten-case-timelines-and-increase-case-value-with-josh-schmerling Text version: https://stenobird.com/podcast/sharp-strategies-sweet-success-7034122/80-using-ai-to-shorten-case-timelines-and-increase-case-value-with-josh-schmerling.md Podcast: [Sharp Strategies Sweet Success](https://stenobird.com/podcast/sharp-strategies-sweet-success-7034122) Published: 2026-03-20T15:00:00+00:00 Episode link: https://sharpcookiedev.substack.com/p/80-using-ai-to-shorten-case-timelines Audio file: https://api.substack.com/feed/podcast/191528023/adde0608cdc3db4578a59bcd35c533e2.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/sharp-strategies-sweet-success-7034122/episodes/80-using-ai-to-shorten-case-timelines-and-increase-case-value-with-josh-schmerling Duration seconds: 1722 ## Resource In this episode of Sharp Strategies Sweet Success , I’m joined by Josh Schmerling , co-founder of Law Pro AI and a personal injury attorney, to talk about what actually happens when AI is implemented inside a law firm, and where the real value shows up. Josh shares how a major operational bottleneck, medical records and billing review, led him to build a tool that transforms how firms organize and analyze case data. We discuss what separates true AI systems from simple “wrappers,” why implementation is more complex than it seems, and how data quality directly impacts results. A key focus of this episode is what firms do with the efficiency AI creates. Josh explains how shortening time on desk and increasing case value gave his firm the ability to significantly expand its marketing budget across channels like Google Ads, LSA, and YouTube, while also improving client experience through more consistent communication. We also touch on vendor strategy, team structure, and how to think about AI as part of a broader growth system, not just a standalone tool. If you’re considering AI or looking for ways to turn operational efficiency into real marketing growth, this episode offers a practical, experience-driven perspective. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit sharpcookiedev.substack.com/subscribe ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/sharp-strategies-sweet-success-7034122/episodes/80-using-ai-to-shorten-case-timelines-and-increase-case-value-with-josh-schmerling/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/sharp-strategies-sweet-success-7034122/80-using-ai-to-shorten-case-timelines-and-increase-case-value-with-josh-schmerling.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.