# The Hidden Gold Mine in Your Current Customer Base | Joe Crisara joins The Business of Learning w/ Joao Camargo

Page: https://stenobird.com/podcast/service-mvp-sales-training-podcast-with-joe-crisara-5854281/the-hidden-gold-mine-in-your-current-customer-base-joe-crisara-joins-the-business-of-learning-w-joao-camargo
Text version: https://stenobird.com/podcast/service-mvp-sales-training-podcast-with-joe-crisara-5854281/the-hidden-gold-mine-in-your-current-customer-base-joe-crisara-joins-the-business-of-learning-w-joao-camargo.md
Podcast: [Service MVP Sales Training Podcast with Joe Crisara](https://stenobird.com/podcast/service-mvp-sales-training-podcast-with-joe-crisara-5854281)
Published: 2025-12-22T19:00:00+00:00
Episode link: https://www.buzzsprout.com/2427007/episodes/18401581-the-hidden-gold-mine-in-your-current-customer-base-joe-crisara-joins-the-business-of-learning-w-joao-camargo.mp3
Audio file: https://www.buzzsprout.com/2427007/episodes/18401581-the-hidden-gold-mine-in-your-current-customer-base-joe-crisara-joins-the-business-of-learning-w-joao-camargo.mp3
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Duration seconds: 1216

## Resource

In this episode of the Service MVP Podcast, Joe Crisara guests on The Business of Learning with Joao Camargo From nearly $500,000 in debt to building a system that helps contractors earn 5–7x more per job, Joe shares the real science behind pricing, value perception, and client retention. This conversation goes deep into why copying competitors’ prices is a losing strategy, how premium options transform profitability, and why retaining existing clients is the most overlooked growth lever i...

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