# Align social and content to boost your digital PR – with Eva Cheng Page: https://stenobird.com/podcast/seo-in-2026-4529445/align-social-and-content-to-boost-your-digital-pr-with-eva-cheng Text version: https://stenobird.com/podcast/seo-in-2026-4529445/align-social-and-content-to-boost-your-digital-pr-with-eva-cheng.md Podcast: [SEO in 2026](https://stenobird.com/podcast/seo-in-2026-4529445) Published: 2026-04-28T08:00:00+00:00 Episode link: https://majestic.com/seo-in-2026/eva-cheng Audio file: https://episodes.captivate.fm/episode/69d34d4f-dd95-4e11-952d-6ca69426765d.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/seo-in-2026-4529445/episodes/align-social-and-content-to-boost-your-digital-pr-with-eva-cheng Duration seconds: 939 ## Resource Eva Cheng shares that aligning social and content strategies will boost your digital PR success. Eva says: “Make your digital PR work harder with social and content alignment.” What does digital PR look like in 2026? “Digital PR in 2026 is all about trying to get your work featured within AI searches. We’re now seeing that a lot of people are relying on AI for the simplest queries, like the best restaurants to go to, travel tips, and advice for something that is a lot simpler and easier than Google. Even with Google’s AI overviews, the main focus at the moment is trying to get that exposure, so that AI recognises it and pulls it through for your brand.” ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/seo-in-2026-4529445/episodes/align-social-and-content-to-boost-your-digital-pr-with-eva-cheng/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/seo-in-2026-4529445/align-social-and-content-to-boost-your-digital-pr-with-eva-cheng.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.