# 075: How to Sell More to Existing Clients Page: https://stenobird.com/podcast/selling-your-expertise-sales-help-for-b2b-consultants-and-service-providers-7286921/075-how-to-sell-more-to-existing-clients Text version: https://stenobird.com/podcast/selling-your-expertise-sales-help-for-b2b-consultants-and-service-providers-7286921/075-how-to-sell-more-to-existing-clients.md Podcast: [Selling Your Expertise: Sales Help for B2B Consultants, and Service Providers](https://stenobird.com/podcast/selling-your-expertise-sales-help-for-b2b-consultants-and-service-providers-7286921) Published: 2026-06-15T10:00:00+00:00 Episode link: https://reneehribar.com/podcast-episode/075-how-to-sell-more-to-existing-clients Audio file: https://episodes.captivate.fm/episode/b4d4cfaa-0abb-4554-b8a0-a33e04aaa70b.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/selling-your-expertise-sales-help-for-b2b-consultants-and-service-providers-7286921/episodes/075-how-to-sell-more-to-existing-clients Duration seconds: 1373 ## Resource —>> https://www.askmecoach.com/ Your best upsell opportunity is already sitting in your client roster, they just don't know you can help them. Renee Hribar breaks down the exact reason clients go hire someone else for work you're fully capable of doing: you're letting them enter through one door and never showing them the rest of the house. Using the "referral-reliant Rachel" archetype and a real client story, Renee walks through how consultants and service providers accidentally train their clients to see them as specialists in a tiny box. The fix is simpler than you think; an infographic during onboarding, a sentence woven into a progress call, a testimonial in your email footer. Renee also introduces the PONS meeting framework (Progress, Opportunities, Next Steps) as a natural, non-pushy way to open the door to additional offers before a project ends. This one strategy alone could add tens of thousands of dollars per year in revenue with clients you already have. If you've ever watched a client hire someone else for something you do, this episode is the reset you need. Mentioned in this episode: AskMeCoach.com ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/selling-your-expertise-sales-help-for-b2b-consultants-and-service-providers-7286921/episodes/075-how-to-sell-more-to-existing-clients/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/selling-your-expertise-sales-help-for-b2b-consultants-and-service-providers-7286921/075-how-to-sell-more-to-existing-clients.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.