# How You Serve Is How You Sell featuring Nick Glimsdahl

Page: https://stenobird.com/podcast/selling-from-the-heart-podcast-56689/how-you-serve-is-how-you-sell-featuring-nick-glimsdahl
Text version: https://stenobird.com/podcast/selling-from-the-heart-podcast-56689/how-you-serve-is-how-you-sell-featuring-nick-glimsdahl.md
Podcast: [Selling From the Heart Podcast](https://stenobird.com/podcast/selling-from-the-heart-podcast-56689)
Published: 2026-03-07T08:30:00+00:00
Episode link: https://share.transistor.fm/s/dc5f8da7
Audio file: https://media.transistor.fm/dc5f8da7/ae162064.mp3
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JSON: https://stenobird.com/v1/public/podcasts/selling-from-the-heart-podcast-56689/episodes/how-you-serve-is-how-you-sell-featuring-nick-glimsdahl
Duration seconds: 1927

## Resource

Nick Glimsdahl is a leading authority in Customer Experience (CX) and Digital Transformation, specializing in the critical connection between authentic service and business success. As the Director of Contact Center Solutions at VDS and host of the weekly podcast Press 1 For Nick, Nick combines deep expertise in sales, marketing, and contact-center strategy to help organizations create effortless and human-centered customer experiences. He advises companies on aligning business goals, customer expectations, and employee experience—often guiding organizations through complex initiatives such as digital transformation and AI adoption. Nick is also the author of The Heart of Service , where he champions service models that scale operationally without losing empathy, helping leaders and teams build customer experiences that drive long-term loyalty and growth. SHOW SUMMARY In this episode of the Selling from the Heart Podcast, Larry Levine and Darrell Amy are joined by Nick Glimsdahl to explore the powerful idea that how you serve is how you sell. Nick explains that authentic selling begins with transparency, being honest about pricing, timelines, expectations, and outcomes so prospects can truly “see around the corner” and make informed decisions. The conversation highlights the often-overlooked period between contract signature and implementation, what Nick calls the “go-live gap.” When organizations fail to deliver a consistent experience during this phase, customers quickly lose trust, leading to buyer’s remorse, lost renewals, and missed referrals. Nick also shares lessons from his book The Heart of Service, emphasizing the importance of listening deeply to customers and frontline employees, reviewing sales conversations to improve performance, and aligning internal te…

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## Transcript

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