# Tennessee Basketball Dominates NIL Earnings | SEC Basketball News

Page: https://stenobird.com/podcast/sec-basketball-news-today-2-min-news-the-daily-news-now-7685481/tennessee-basketball-dominates-nil-earnings-sec-basketball-news
Text version: https://stenobird.com/podcast/sec-basketball-news-today-2-min-news-the-daily-news-now-7685481/tennessee-basketball-dominates-nil-earnings-sec-basketball-news.md
Podcast: [SEC Basketball News Today | 2 Min News | The Daily News Now!](https://stenobird.com/podcast/sec-basketball-news-today-2-min-news-the-daily-news-now-7685481)
Published: 2026-07-15T01:52:58+00:00
Episode link: https://sources.thednn.ai/3d6d6bcfa6bfcd64
Audio file: https://api.fastcast.ai/audio/5548b74b-30ba-4a66-810d-54116c66ecd3.mp3
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Duration seconds: 95

## Resource

College sports just got a whole lot more lucrative—and the money isn’t where you think. At Tennessee, basketball stars—not footballers—are dominating NIL valuations, with transfer Juke Harris leading the pack at $4 million, followed by two others at $3 million each. Football’s top earner, David Sanders Jr., clocks in at $2 million. As schools like Ohio State and Ole Miss hit $5 million deals, the NIL race is heating up—and the numbers keep climbing. Listen in comfort: Get a discount on a Soli Pillow: http://solipillow.com/discount/dnn. Advertise on DNN: advertise@thednn.ai This is an automated, high-level news summary based on public reporting. Report issues to feedback@thednn.ai. View sources & latest updates: https://sources.thednn.ai/3d6d6bcfa6bfcd64

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