# How a Mobility Scooter Company Scaled Past 100 Million

Page: https://stenobird.com/podcast/scaling-up-with-fexingo-how-small-businesses-become-mid-market-companies-7871589/how-a-mobility-scooter-company-scaled-past-100-million
Text version: https://stenobird.com/podcast/scaling-up-with-fexingo-how-small-businesses-become-mid-market-companies-7871589/how-a-mobility-scooter-company-scaled-past-100-million.md
Podcast: [Scaling Up with Fexingo: How Small Businesses Become Mid-Market Companies](https://stenobird.com/podcast/scaling-up-with-fexingo-how-small-businesses-become-mid-market-companies-7871589)
Published: 2026-06-05T16:00:35+00:00
Episode link: https://audio.fexingo.com/business/scaling-up/episode-0033.mp3
Audio file: https://audio.fexingo.com/business/scaling-up/episode-0033.mp3
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JSON: https://stenobird.com/v1/public/podcasts/scaling-up-with-fexingo-how-small-businesses-become-mid-market-companies-7871589/episodes/how-a-mobility-scooter-company-scaled-past-100-million
Duration seconds: 770

## Resource

Episode 33 of Scaling Up with Fexingo tells the story of VeloMobility, a small mobility scooter company that grew from 2 employees to $110 million in revenue across 80 locations in just 7 years. Founders Marta and Diego Santos used a unique 'dealer-to-distributor' model, converting their own retail stores into distribution hubs for independent dealers. Lucas and Luna break down the numbers: how they financed 80+ storefronts with zero venture capital, the unit economics of a scooter at $1,600 versus a wheelchair ramp at $12,000, and why the average store turned profitable in 14 months. They also discuss the key operational decision: centralizing repairs while keeping sales local. A masterclass in bootstrapping within a niche market. #VeloMobility #MobilityScooters #Bootstrapping #Scaling #SmallBusiness #MidMarket #DistributionModel #UnitEconomics #FounderStory #MartaSantos #DiegoSantos #RetailGrowth #NicheMarket #Business #FexingoBusiness #BusinessPodcast #ScalingUp #Entrepreneurship Keep every episode free: buymeacoffee.com/fexingo

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