# How a Dog Walking Service Scaled to 30 Million Without an App

Page: https://stenobird.com/podcast/scaling-up-with-fexingo-how-small-businesses-become-mid-market-companies-7871589/how-a-dog-walking-service-scaled-to-30-million-without-an-app
Text version: https://stenobird.com/podcast/scaling-up-with-fexingo-how-small-businesses-become-mid-market-companies-7871589/how-a-dog-walking-service-scaled-to-30-million-without-an-app.md
Podcast: [Scaling Up with Fexingo: How Small Businesses Become Mid-Market Companies](https://stenobird.com/podcast/scaling-up-with-fexingo-how-small-businesses-become-mid-market-companies-7871589)
Published: 2026-06-19T16:05:00+00:00
Episode link: https://audio.fexingo.com/business/scaling-up/episode-0062.mp3
Audio file: https://audio.fexingo.com/business/scaling-up/episode-0062.mp3
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JSON: https://stenobird.com/v1/public/podcasts/scaling-up-with-fexingo-how-small-businesses-become-mid-market-companies-7871589/episodes/how-a-dog-walking-service-scaled-to-30-million-without-an-app
Duration seconds: 415

## Resource

In this episode of Scaling Up with Fexingo, Lucas and Luna explore how a local dog walking company scaled to $30 million in revenue without building a mobile app. They break down the founder's counterintuitive decision to stay analog, relying on phone calls, paper route sheets, and a tight-knit team of 150 walkers. Lucas explains how the company achieved 95% monthly retention by focusing on trust over technology, and why investors are now circling. Luna questions whether this approach can survive the next five years. A case study in scaling by doing the unglamorous things well. #DogWalking #ScalingWithoutTech #ServiceBusiness #Business #FexingoBusiness #BusinessPodcast #ScalingUp #SmallBusiness #MidMarket #AnalogBusiness #RetentionStrategy #WordOfMouth #Bootstrapping #TrustBasedBusiness #LocalBusiness #GrowthStrategy #Operations #CustomerLoyalty Keep every episode free: buymeacoffee.com/fexingo

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## Transcript

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