# The 3 Buckets of Value Every Leader Misses with Lee Benson

Page: https://stenobird.com/podcast/sales-pop-podcasts-insights-from-top-experts-in-sales-marketing-leadership-more-340492/the-3-buckets-of-value-every-leader-misses-with-lee-benson
Text version: https://stenobird.com/podcast/sales-pop-podcasts-insights-from-top-experts-in-sales-marketing-leadership-more-340492/the-3-buckets-of-value-every-leader-misses-with-lee-benson.md
Podcast: [Sales POP! Podcasts: Insights from Top Experts in Sales, Marketing, Leadership & More.](https://stenobird.com/podcast/sales-pop-podcasts-insights-from-top-experts-in-sales-marketing-leadership-more-340492)
Published: 2026-06-08T13:03:00+00:00
Episode link: https://salespop.libsyn.com/the-3-buckets-of-value-every-leader-misses-with-lee-benson
Audio file: https://dts.podtrac.com/redirect.mp3/traffic.libsyn.com/secure/salespop/Lee_Benson.mp3?dest-id=1131191
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Duration seconds: 1788

## Resource

Lee Benson, Founder and CEO of Execute to Win and Wall Street Journal bestselling author, joins John Golden to challenge the growth-at-all-costs mindset and unpack the three categories of value creation that powered his 21.6x EBITDA exit at Able Aerospace. Learn more at https://www.etw.com/about .

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## Transcript

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