# Business Acumen for Sales Success: Your 2026 Edge Over AI - Kevin Cope

Page: https://stenobird.com/podcast/sales-pop-podcasts-insights-from-top-experts-in-sales-marketing-leadership-more-340492/business-acumen-for-sales-success-your-2026-edge-over-ai-kevin-cope
Text version: https://stenobird.com/podcast/sales-pop-podcasts-insights-from-top-experts-in-sales-marketing-leadership-more-340492/business-acumen-for-sales-success-your-2026-edge-over-ai-kevin-cope.md
Podcast: [Sales POP! Podcasts: Insights from Top Experts in Sales, Marketing, Leadership & More.](https://stenobird.com/podcast/sales-pop-podcasts-insights-from-top-experts-in-sales-marketing-leadership-more-340492)
Published: 2026-07-02T18:49:00+00:00
Episode link: https://salespop.libsyn.com/business-acumen-for-sales-success-your-2026-edge-over-ai-kevin-cope
Audio file: https://dts.podtrac.com/redirect.mp3/traffic.libsyn.com/secure/salespop/Kevin_Cope.mp3?dest-id=1131191
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Duration seconds: 1455

## Resource

Kevin Cope, Founder and CEO of Acumen Learning, explains how salespeople earn a seat at the table by mastering business acumen — reading a prospect's P&L, mining earnings calls for buying signals, and pairing that insight with the EQ that AI can't replace. He shares why two-thirds of salespeople don't understand their clients' industry and how to close that gap. Learn more at https://www.acumenlearning.com/ .

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## Transcript

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