# Booking Out SDR Calendars For Three Months Post-Stealth (with Bruno Basic from Dual Entry) | Ep. 9

Page: https://stenobird.com/podcast/safe-doesn-t-scale-7693846/booking-out-sdr-calendars-for-three-months-post-stealth-with-bruno-basic-from-dual-entry-ep-9
Text version: https://stenobird.com/podcast/safe-doesn-t-scale-7693846/booking-out-sdr-calendars-for-three-months-post-stealth-with-bruno-basic-from-dual-entry-ep-9.md
Podcast: [Safe Doesn't Scale](https://stenobird.com/podcast/safe-doesn-t-scale-7693846)
Published: 2026-04-09T07:00:00+00:00
Episode link: https://www.limelighthq.com/
Audio file: https://episodes.captivate.fm/episode/4f28c827-bc4a-408c-867f-9128de789cf3.mp3
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Duration seconds: 1934

## Resource

B2B marketing has become a sea of automated noise and generic outreach. Buyers are doing their own research in hidden channels, yet sales teams are still relying on outdated playbooks and spray-and-pray tactics. The companies winning today aren't just sending more emails: they are building entirely new go-to-market systems built on genuine interaction and behavioral data. I am your host, David Walsh, and today we sit down with Bruno Basic, who recently helped steer a $90 million Series A launch out of stealth mode. We break down the exact strategies used to generate massive demand for a highly technical software product. You will walk away with a clear understanding of how to blend creator-led campaigns with hyper-targeted paid advertising. Bruno brings a systems-thinking approach to growth that bridges the gap between marketing and sales efficiency. He shares his real-world data on using niche social creators to build brand awareness in the finance sector. We also talk about his specific approach to avoiding automated slop, keeping copywriting human, and why ignoring your ad platform representatives is a costly mistake. Guest Bio Bruno Basic is the Go-to-Market Leader and Head of Growth at DualEntry , a New York-based AI-native ERP software company. Taking a hands-on approach to scaling revenue, Bruno operates across marketing, paid advertising, and customer success. He recently helped launch DualEntry out of stealth mode, supporting a massive $90 million Series A funding round co-led by Lightspeed Venture Partners and Khosla Ventures. A multi-faceted leader, he frequently engages directly with users to ensure a tight iteration loop between market signals and product development. What We Cover Launching out of stealth mode: Bruno details the exact creator-led strategy…

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