# From Cars to Superyachts: Soko’s Detail Services’ Growth Story

Page: https://stenobird.com/podcast/road-to-1-million-detailing-podcast-7031624/from-cars-to-superyachts-soko-s-detail-services-growth-story
Text version: https://stenobird.com/podcast/road-to-1-million-detailing-podcast-7031624/from-cars-to-superyachts-soko-s-detail-services-growth-story.md
Podcast: [Road to $1 Million Detailing Podcast](https://stenobird.com/podcast/road-to-1-million-detailing-podcast-7031624)
Published: 2026-03-19T13:31:05+00:00
Episode link: https://road-to-1-million-detailing-podcast.simplecast.com/episodes/from-cars-to-superyachts-sokos-detailing-services-growth-story-SybALJMG
Audio file: https://cdn.simplecast.com/media/audio/transcoded/0d36d149-0653-4908-89dc-f39d045f89d3/789900e6-d2de-4e83-af65-e8a5e748d820/episodes/audio/group/59a1a48d-8c07-4a8c-82d2-9d8fa9f709db/group-item/b55871a0-33f8-4078-b8b6-cc1c3aa01a6b/128_default_tc.mp3?aid=rss_feed&feed=BXwp1PYK
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JSON: https://stenobird.com/v1/public/podcasts/road-to-1-million-detailing-podcast-7031624/episodes/from-cars-to-superyachts-soko-s-detail-services-growth-story
Duration seconds: 3941

## Resource

On this episode, Josh interviews Nate from Soko’s Detail Services in Metro Detroit, Michigan. They talk about his journey into detailing, how he got into boat detailing, and how networking opened doors for training and new opportunities. They also break down time management, solo vs. team jobs, and the importance of setting proper expectations and being transparent with clients, along with Nate’s goals for growing Soko’s.

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## Transcript

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