# The Feature Trap: Why Enterprise Buyers Don’t Care with John Donnelly

Page: https://stenobird.com/podcast/revenue-builders-5006014/the-feature-trap-why-enterprise-buyers-don-t-care-with-john-donnelly
Text version: https://stenobird.com/podcast/revenue-builders-5006014/the-feature-trap-why-enterprise-buyers-don-t-care-with-john-donnelly.md
Podcast: [Revenue Builders](https://stenobird.com/podcast/revenue-builders-5006014)
Published: 2026-04-12T12:00:00+00:00
Episode link: https://www.forcemanagement.com/revenue-builders-podcast
Audio file: https://dts.podtrac.com/redirect.mp3/cdn.simplecast.com/media/audio/transcoded/48383ae7-381a-43cf-bfb7-ac27bf106e90/43cdadc3-19af-415e-aa1e-49c2410d98ad/episodes/audio/group/bd6c7d76-439d-4a79-8e6d-e09001fe8c81/group-item/dd8d4e57-bcb3-475e-b085-c86e6d8577c8/128_default_tc.mp3?aid=rss_feed&feed=0ZQTlM6I
Processing state: not_requested
JSON: https://stenobird.com/v1/public/podcasts/revenue-builders-5006014/episodes/the-feature-trap-why-enterprise-buyers-don-t-care-with-john-donnelly
Duration seconds: 462

## Resource

John Donnelly is a seasoned enterprise sales leader with deep experience scaling complex sales motions across organizations like MobileIron and Kana. In this clip, he breaks down why so many sellers default to features, where discovery goes wrong, and how the best reps connect technical differentiation to real business impact to win complex deals.

## Actions

- request_transcript: `POST https://stenobird.com/v1/public/podcasts/revenue-builders-5006014/episodes/the-feature-trap-why-enterprise-buyers-don-t-care-with-john-donnelly/transcription-requests` — Idempotently request low-priority transcript generation for this episode.
- read_markdown: `GET https://stenobird.com/podcast/revenue-builders-5006014/the-feature-trap-why-enterprise-buyers-don-t-care-with-john-donnelly.md` — Read the agent-friendly Markdown representation of this episode resource.

A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed.

## Transcript

Full transcripts are not published on public pages unless there is a clear rights basis.