# From Failed £35M Exit to 50% YoY Growth: An Inside Look at the Deliberate Rebuild of Trinnovo Group with Ashley Lawrence

Page: https://stenobird.com/podcast/recruitment-mentors-podcast-1064772/from-failed-35m-exit-to-50-yoy-growth-an-inside-look-at-the-deliberate-rebuild-of-trinnovo-group-with-ashley-lawrence
Text version: https://stenobird.com/podcast/recruitment-mentors-podcast-1064772/from-failed-35m-exit-to-50-yoy-growth-an-inside-look-at-the-deliberate-rebuild-of-trinnovo-group-with-ashley-lawrence.md
Podcast: [Recruitment Mentors Podcast](https://stenobird.com/podcast/recruitment-mentors-podcast-1064772)
Published: 2026-05-18T05:00:00+00:00
Episode link: https://recruitmentmentorspodcast.captivate.fm/episode/from-failed-35m-exit-to-50-yoy-growth-an-inside-look-at-the-deliberate-rebuild-of-trinnovo-group-with-ashley-lawrence
Audio file: https://op3.dev/e/episodes.captivate.fm/episode/3ec2628b-3557-4a0d-bb62-7fac86734018.mp3
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Duration seconds: 3858

## Resource

In this episode, I sit down with Ashley Lawrence, founder and CEO of Trinnovo Group, to unpack one of the most raw and honest rebuilds you'll hear in recruitment. In 2022, Ash had built a £20M fee business across three brands with a £35M PE offer on the table one week from close, the deal collapsed. What followed was a complete reset. Ash stepped back in as CEO, sold BioTalent, rebuilt the leadership team from scratch, and made a series of deliberate decisions across culture, systems, product and strategy that drove 40-50% YoY growth and repositioned Trinnovo as a genuinely PE-ready business. You can connect with Ashley here: https://www.linkedin.com/in/ashleylawrencetg/ ------------------------- Watch the episode on YouTube: https://youtu.be/oqeSqiPSgOU ------------------------- Podcast Sponsors: Claim your exclusive savings from our partners with the links below: Sourcewhale - Check Out Sourcewhale & Claim Your Exclusive Offer Here. Atlas - Check Out Atlas & Claim Your Exclusive Offer Here Raise - Check Out Raise & Claim Your Exclusive Offer Here. ------------------------- Want more content like this? The Wednesday Debrief is our free weekly newsletter for recruiters who take their craft seriously. Join 7,000+ subscribers here: https://newsletter.recruitmentmentors.com/ ------------------------- Get in touch with me: Linkedin: https://www.linkedin.com/in/hishemazzouz/ -------------------------

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