# 442 | How Kitsch, Boxfox, and Postable Are Segmenting Their Email Lists with Katie Hunt Page: https://stenobird.com/podcast/proof-to-product-615543/442-how-kitsch-boxfox-and-postable-are-segmenting-their-email-lists-with-katie-hunt Text version: https://stenobird.com/podcast/proof-to-product-615543/442-how-kitsch-boxfox-and-postable-are-segmenting-their-email-lists-with-katie-hunt.md Podcast: [Proof to Product](https://stenobird.com/podcast/proof-to-product-615543) Published: 2026-05-12T10:00:00+00:00 Episode link: http://www.prooftoproduct.com Audio file: https://episodes.captivate.fm/episode/9145c5c9-d21e-454b-a2db-46e4af6232c1.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/proof-to-product-615543/episodes/442-how-kitsch-boxfox-and-postable-are-segmenting-their-email-lists-with-katie-hunt Duration seconds: 701 ## Resource Today's episode is pulled directly from a case study that I wrote and shared inside of our LABS community . The case study is about email segmentation. This is a really good example of the kinds of conversations we're having inside of LABS every single day. We of course talk about sales strategies, cash flow, and marketing systems, but we're also looking at real world examples from brands within our industry as well as outside our industry. We're asking ourselves, what's working? Why does this work? And most importantly, how can we apply this to our own businesses and our own industry? Today’s episode is brought to you by our Proof to Product LABS coaching program. This is a coaching program specifically built for product-based business owners, with members from across industries and across the globe. We have member-only events inside of LABS, so request your invitation to join below! REQUEST YOUR INVITATION You can view full show notes and more at http://prooftoproduct.com/442 Quick Links: Free Wholesale Audio Series Free Resources Library Free Email Marketing for Product Makers PTP LABS Paper Camp ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/proof-to-product-615543/episodes/442-how-kitsch-boxfox-and-postable-are-segmenting-their-email-lists-with-katie-hunt/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/proof-to-product-615543/442-how-kitsch-boxfox-and-postable-are-segmenting-their-email-lists-with-katie-hunt.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.