# The 4 Biggest Mistakes Keeping Your Growth Unpredictable

Page: https://stenobird.com/podcast/promote-yourself-to-ceo-small-business-strategy-for-women-entrepreneurs-174378/the-4-biggest-mistakes-keeping-your-growth-unpredictable
Text version: https://stenobird.com/podcast/promote-yourself-to-ceo-small-business-strategy-for-women-entrepreneurs-174378/the-4-biggest-mistakes-keeping-your-growth-unpredictable.md
Podcast: [Promote Yourself to CEO | Small Business Strategy for Women Entrepreneurs](https://stenobird.com/podcast/promote-yourself-to-ceo-small-business-strategy-for-women-entrepreneurs-174378)
Published: 2026-02-17T14:00:00+00:00
Episode link: https://www.buzzsprout.com/2172637/episodes/18699414-the-4-biggest-mistakes-keeping-your-growth-unpredictable.mp3
Audio file: https://www.buzzsprout.com/2172637/episodes/18699414-the-4-biggest-mistakes-keeping-your-growth-unpredictable.mp3
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Duration seconds: 1860

## Resource

Send us Fan Mail Here's a question most business owners can't actually answer: Do you know where your next 10 clients are coming from? Not their names — just the path. The channel. The sequence of events that gets someone from "never heard of you" to handing over their credit card. If you paused on that, you're not alone. In this episode, Rachel Cook gets into the specific patterns she sees when she pops the hood on a client's business during a strategy review — and why so many smart, hardwor...

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## Transcript

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