# Why You’re Already Behind In Marketing Your Practice

Page: https://stenobird.com/podcast/practice-marketing-insider-7806401/i-should-start-marketing-when-i-need-clients
Text version: https://stenobird.com/podcast/practice-marketing-insider-7806401/i-should-start-marketing-when-i-need-clients.md
Podcast: [Practice Marketing Insider](https://stenobird.com/podcast/practice-marketing-insider-7806401)
Published: 2026-04-28T12:00:00+00:00
Episode link: https://placedigital.com
Audio file: https://episodes.captivate.fm/episode/dba926a8-6a0d-4737-a1c5-e9de8062355d.mp3
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JSON: https://stenobird.com/v1/public/podcasts/practice-marketing-insider-7806401/episodes/i-should-start-marketing-when-i-need-clients
Duration seconds: 579

## Resource

In this episode, Kristie unpacks the Reactive Practice Growth Cycle, a trap where therapists wait until they need more clients to start marketing. She explains how acting from a place of scarcity leads to burnout and poor financial investments. Some takeaways: How urgency leads to unsustainable business decisions and clinician burnout. Shifting your mindset to look at marketing as a long-term investment. Investing in partnerships and multiple sources of growth before it feels urgent. How to switch to proactive marketing with a multi-year strategy for predictable growth. If you found this episode helpful, please subscribe, rate, and leave a review, or share it with a friend who might need it! *Watch full episodes on YouTube . *Connect with Kristie on Instagram . *Brought to you by Place Digital . *Produced by PodVision. Mentioned in this episode: *Kristie is offering a free, 15-minute call for listeners who are scaling group practices. Book your call at https://www.practicemarketinginsider.com.

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## Transcript

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