# Who is Vicky?

Page: https://stenobird.com/podcast/pet-accountant-podcast-5628151/who-is-vicky
Text version: https://stenobird.com/podcast/pet-accountant-podcast-5628151/who-is-vicky.md
Podcast: [Pet Accountant Podcast](https://stenobird.com/podcast/pet-accountant-podcast-5628151)
Published: 2026-06-24T07:00:00+00:00
Episode link: https://petaccountant.co.uk/
Audio file: https://episodes.captivate.fm/episode/293bc72c-b2d6-4a0f-b8aa-9f5542bf966a.mp3
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JSON: https://stenobird.com/v1/public/podcasts/pet-accountant-podcast-5628151/episodes/who-is-vicky
Duration seconds: 3438

## Resource

How do you go from being a police officer to building one of the UK's best-known accountancy firms for pet businesses? In this special episode, Vicky shares the story behind The Pet Accountant and the journey that led her from a childhood filled with entrepreneurial ideas in Ashington to becoming a trusted advisor to pet business owners across the UK. Along the way, she opens up about the challenges, setbacks and personal experiences that have shaped her approach to business and life. From navigating career changes to dealing with personal loss, Vicky reflects on the lessons that have fuelled her determination to help others build successful businesses. In this episode, she discusses: Her entrepreneurial beginnings and early business ambitions The transition from policing into accountancy Why she chose to specialise in the pet industry The importance of building a personal brand in a crowded marketplace The challenges of growing a business while managing multiple responsibilities Why community, connection and support matter in business Vicky also shares the inspiration behind Pet Pro Expo , a conference created to help pet business owners gain the knowledge, confidence and connections needed to grow sustainably. Whether you're just starting your business journey or looking for inspiration to take the next step, this episode offers an honest and motivating look behind the scenes of The Pet Accountant. Key Takeaways Building a successful business often requires persistence, resilience and a willingness to adapt. Personal branding is increasingly important, particularly in competitive industries where trust matters. Clients are more likely to connect with people than with faceless businesses. Delegating and building support systems are essential for avoiding burnout. Comm…

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## Transcript

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