# Perpetual Traffic

Page: https://stenobird.com/podcast/perpetual-traffic-4608
Text version: https://stenobird.com/podcast/perpetual-traffic-4608.md
RSS feed: https://feeds.captivate.fm/perpetual-traffic/
Official site: https://www.perpetualtraffic.com/
Author: Tier 11
Episodes: 500

## Resource

Perpetual Traffic is a weekly podcast for CMOs, marketing directors, and business owners who want to master paid advertising, scale their businesses profitably and stay one step ahead of the shifting paid advertising landscape of today. Hosted by Ralph Burns (CEO of Tier 11, managing $200M+ in ad spend), the show covers digital marketing strategy, paid traffic optimization, and performance marketing, featuring expert interviews, case studies, and actionable campaign breakdowns. If you’re tired of wasting ad spend on campaigns that don’t convert, struggling to prove marketing ROI to executives, or overwhelmed by constantly changing platform algorithms and marketing tactics that promise results but deliver disappointment you’re in the right place. This show will give you the proven strategies from agencies managing millions in ad spend, behind-the-scenes campaign optimizations that actually work, and expert insights on marketing metrics that matter for real business growth. From Meta Ads and Google optimization to landing page conversion tactics and marketing attribution, each episode delivers actionable strategies you can implement immediately to improve your ROAS and scale your ma…

## Machine-readable

JSON: https://stenobird.com/v1/public/podcasts/perpetual-traffic-4608
Markdown: https://stenobird.com/podcast/perpetual-traffic-4608.md

## Episodes
- [3 Ways AI Is Quietly Replacing Traditional CRO](https://stenobird.com/podcast/perpetual-traffic-4608/3-ways-ai-is-quietly-replacing-traditional-cro) — 2026-07-21T11:00:00+00:00
- [Half Your Ad Budget Is Working Against You (And You Don't Know It)](https://stenobird.com/podcast/perpetual-traffic-4608/half-your-ad-budget-is-working-against-you-and-you-don-t-know-it) — 2026-07-14T11:00:00+00:00
- [They Were Spending $115K a Month Without Knowing What Worked](https://stenobird.com/podcast/perpetual-traffic-4608/they-were-spending-115k-a-month-without-knowing-what-worked) — 2026-07-07T11:00:00+00:00
- [What a Live CRO Audit Reveals That Your Design Agency Never Shows You](https://stenobird.com/podcast/perpetual-traffic-4608/what-a-live-cro-audit-reveals-that-your-design-agency-never-shows-you) — 2026-05-26T11:00:00+00:00
- [Stop Redesigning. Start Diagnosing. The CRO Method That Actually Works](https://stenobird.com/podcast/perpetual-traffic-4608/stop-redesigning-start-diagnosing-the-cro-method-that-actually-works) — 2026-05-19T11:00:00+00:00
- [Chick-fil-A's Secret to 15% Growth for 37 Years Straight](https://stenobird.com/podcast/perpetual-traffic-4608/chick-fil-a-s-secret-to-15-growth-for-37-years-straight) — 2026-05-12T11:00:00+00:00
- [How to Become a Supercommunicator (Ask These Questions)](https://stenobird.com/podcast/perpetual-traffic-4608/how-to-become-a-supercommunicator-ask-these-questions) — 2026-05-05T11:00:00+00:00
- [Scaling Ads Is Killing Your Profit (Here’s the Fix That Works)](https://stenobird.com/podcast/perpetual-traffic-4608/scaling-ads-is-killing-your-profit-here-s-the-fix-that-works) — 2026-04-28T11:00:00+00:00
- [156% More App Subscribers in Six Months! Here’s How We Did It](https://stenobird.com/podcast/perpetual-traffic-4608/156-more-app-subscribers-in-six-months-here-s-how-we-did-it) — 2026-04-21T11:00:00+00:00
- [5 Missed Forecasts. Then One Budget Shift. Then 4 Straight Hits.](https://stenobird.com/podcast/perpetual-traffic-4608/5-missed-forecasts-then-one-budget-shift-then-4-straight-hits) — 2026-04-14T11:00:00+00:00
- [Stop Saying This on Sales Calls (It Hurts Your Deals)](https://stenobird.com/podcast/perpetual-traffic-4608/stop-saying-this-on-sales-calls-it-hurts-your-deals) — 2026-04-07T11:00:00+00:00
- [Why Pausing Meta Ads Based on CPA Is a BIG Mistake!](https://stenobird.com/podcast/perpetual-traffic-4608/why-pausing-meta-ads-based-on-cpa-is-a-big-mistake) — 2026-04-03T11:00:00+00:00
- [Why the Funnel Is Dead (And What Actually Drives Growth Now)](https://stenobird.com/podcast/perpetual-traffic-4608/why-the-funnel-is-dead-and-what-actually-drives-growth-now) — 2026-03-31T11:00:00+00:00
- [The Funnel Is Dead. Here’s What Full-Funnel Actually Means Now](https://stenobird.com/podcast/perpetual-traffic-4608/the-funnel-is-dead-here-s-what-full-funnel-actually-means-now) — 2026-03-27T11:00:00+00:00
- [Your Comments Section Is a Sales Floor. Is Anyone Working It?](https://stenobird.com/podcast/perpetual-traffic-4608/your-comments-section-is-a-sales-floor-is-anyone-working-it) — 2026-03-24T11:00:00+00:00
- [Still Relying on Old Funnels? Here’s What's Working in Meta Ads Right Now](https://stenobird.com/podcast/perpetual-traffic-4608/still-relying-on-old-funnels-here-s-what-s-working-in-meta-ads-right-now) — 2026-03-20T11:00:00+00:00
- [Your CAC Is Lying to You — Here's the Number That Isn't](https://stenobird.com/podcast/perpetual-traffic-4608/your-cac-is-lying-to-you-here-s-the-number-that-isn-t) — 2026-03-17T11:00:00+00:00
- [How to Tell If Your Agency Is Performing (Not Just Reporting)](https://stenobird.com/podcast/perpetual-traffic-4608/how-to-tell-if-your-agency-is-performing-not-just-reporting) — 2026-03-10T11:00:00+00:00
- [Is Your Agency Performing Or Just Reporting Well?](https://stenobird.com/podcast/perpetual-traffic-4608/is-your-agency-performing-or-just-reporting-well) — 2026-03-06T11:00:00+00:00
- [Meta Andromeda 'Ice Cream Strategy' - Stop Killing Your Best Flavors!](https://stenobird.com/podcast/perpetual-traffic-4608/meta-andromeda-ice-cream-strategy-stop-killing-your-best-flavors) — 2026-03-03T11:00:00+00:00
- [How We Made a Personal Injury Law Firm $55.2M with Oli Liboy](https://stenobird.com/podcast/perpetual-traffic-4608/how-we-made-a-personal-injury-law-firm-55-2m-with-oli-liboy) — 2026-02-27T11:00:00+00:00
- [How We Turned $25K into $184M in Personal Injury Settlements](https://stenobird.com/podcast/perpetual-traffic-4608/how-we-turned-25k-into-184m-in-personal-injury-settlements) — 2026-02-24T11:00:00+00:00
- [How We Made a Personal Injury Law Firm $55.2M (Case Study)](https://stenobird.com/podcast/perpetual-traffic-4608/how-we-made-a-personal-injury-law-firm-55-2m-case-study) — 2026-02-20T11:00:00+00:00
- [From $5M to $32M in 2 Years [Premium eCommerce Case Study]](https://stenobird.com/podcast/perpetual-traffic-4608/from-5m-to-32m-in-2-years-premium-ecommerce-case-study) — 2026-02-17T11:00:00+00:00
- [2 Big Reasons Why Meta Isn’t Optimizing for Sales Anymore](https://stenobird.com/podcast/perpetual-traffic-4608/2-big-reasons-why-meta-isn-t-optimizing-for-sales-anymore) — 2026-02-13T11:00:00+00:00
- [Are You STILL Using Outdated Meta Andromeda Ad Strategies?](https://stenobird.com/podcast/perpetual-traffic-4608/are-you-still-using-outdated-meta-andromeda-ad-strategies) — 2026-02-10T11:00:00+00:00
- [How to Create a 'Moat' Around Your Company/Department Like Meta](https://stenobird.com/podcast/perpetual-traffic-4608/how-to-create-a-moat-around-your-company-department-like-meta) — 2026-02-06T11:00:00+00:00
- [Stop Wasting Ad Spend: This Tool Guarantees Accurate Customer Data](https://stenobird.com/podcast/perpetual-traffic-4608/stop-wasting-ad-spend-this-tool-guarantees-accurate-customer-data) — 2026-02-03T11:00:00+00:00

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