# 2094: How to Market Yourself (Without Being Sleazy) by Kara Copple with I Will Teach You To Be Rich on Personal Branding Page: https://stenobird.com/podcast/optimal-work-daily-career-productivity-and-entrepreneurship-1134398/2094-how-to-market-yourself-without-being-sleazy-by-kara-copple-with-i-will-teach-you-to-be-rich-on-personal-branding Text version: https://stenobird.com/podcast/optimal-work-daily-career-productivity-and-entrepreneurship-1134398/2094-how-to-market-yourself-without-being-sleazy-by-kara-copple-with-i-will-teach-you-to-be-rich-on-personal-branding.md Podcast: [Optimal Work Daily - Career, Productivity and Entrepreneurship](https://stenobird.com/podcast/optimal-work-daily-career-productivity-and-entrepreneurship-1134398) Published: 2026-06-25T07:00:00+00:00 Episode link: https://traffic.megaphone.fm/OLD5656916299.mp3 Audio file: https://traffic.megaphone.fm/OLD5656916299.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/optimal-work-daily-career-productivity-and-entrepreneurship-1134398/episodes/2094-how-to-market-yourself-without-being-sleazy-by-kara-copple-with-i-will-teach-you-to-be-rich-on-personal-branding Duration seconds: 558 ## Resource Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 2094: Kara Copple shares a practical approach to self-promotion by reframing marketing as an act of service rather than persuasion. Drawing on lessons from Ramit Sethi and other business experts, the article explains how understanding your audience, building trust, and consistently creating value can help you grow a recognizable brand without feeling inauthentic. Read along with the original article(s) here: https://www.iwillteachyoutoberich.com/how-to-market-yourself/ Quotes to ponder: "It’s all about a subtle mental shift. Rather than asking for something, like everyone else does, offer to solve their problems." "So, don’t just look at marketing as you are getting something from your customers. Instead, frame it as if you are providing them with something valuable." "Half your job is simply showing up and becoming a familiar face, but your main job is showing up armed with bucket loads of value." Episode references: Jay Abraham: https://www.abraham.com/ The Trusted Advisor: https://www.amazon.com/Trusted-Advisor-David-H-Maister/dp/0743212347 Learn more about your ad choices. Visit megaphone.fm/adchoices ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/optimal-work-daily-career-productivity-and-entrepreneurship-1134398/episodes/2094-how-to-market-yourself-without-being-sleazy-by-kara-copple-with-i-will-teach-you-to-be-rich-on-personal-branding/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/optimal-work-daily-career-productivity-and-entrepreneurship-1134398/2094-how-to-market-yourself-without-being-sleazy-by-kara-copple-with-i-will-teach-you-to-be-rich-on-personal-branding.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.