# #61 What Makes Web3 Users Tick: Data-Driven Insights from Addressable's COO, Asaf Nadler

Page: https://stenobird.com/podcast/ooo-a-web3-marketing-podcast-5921741/61-what-makes-web3-users-tick-data-driven-insights-from-addressable-s-coo-asaf-nadler
Text version: https://stenobird.com/podcast/ooo-a-web3-marketing-podcast-5921741/61-what-makes-web3-users-tick-data-driven-insights-from-addressable-s-coo-asaf-nadler.md
Podcast: [OOO - A Web3 Marketing Podcast](https://stenobird.com/podcast/ooo-a-web3-marketing-podcast-5921741)
Published: 2025-01-18T11:44:24+00:00
Episode link: https://podcasters.spotify.com/pod/show/web3-marketing/episodes/61-What-Makes-Web3-Users-Tick-Data-Driven-Insights-from-Addressables-COO--Asaf-Nadler-e2tkf7s
Audio file: https://anchor.fm/s/c9f90bcc/podcast/play/97188540/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2025-0-18%2F393286497-44100-2-fd3fe7026fc71.mp3
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Duration seconds: 3676

## Resource

Join the OOO Community - https://guild.xyz/ooo-community Submit your CV for free on Eden - ⁠https://ooo.joineden.ai/signup⁠ Hello everyone, today's guest is Dr. Asaf Nadler, the COO and Co-Founder of Addressable, a platform driving Web3 growth. With 19 years of experience in data analytics, Asaf previously led data science at Akamai Technologies. He earned a PhD in software engineering, specializing in big data, AI, and blockchain, and has authored over 10 publications with 400+ citations. a TL;DR * Adressable's unique value proposition * Web3 user behaviours particularities and acquisition challenges * Data collection and attribution challenges * Market Opportunities and Challenges and more. Get in touch: Asaf - https://x.com//AsafNadler Addressable - https://www.addressable.io/ Follow us: Twitter ⁠⁠⁠⁠https://twitter.com/ooo_podcast⁠⁠⁠⁠ LinkedIn -⁠⁠⁠ ⁠https://www.linkedin.com/company/ooo-podcast/ ⁠⁠⁠⁠Farcaster - ⁠h⁠⁠⁠ttps://warpcast.com/frogule⁠⁠⁠⁠ Alexandra - ⁠⁠⁠⁠https://twitter.com/frogule⁠⁠⁠⁠Alex LinkedIn - ⁠⁠⁠⁠https://www.linkedin.com/in/alexandranicorici/⁠⁠

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