# How to Power Up Backlinks With Tier 2s & Traffic (James Dooley Interviews Charles Floate)

Page: https://stenobird.com/podcast/online-reputation-management-podcast-7602563/how-to-power-up-backlinks-with-tier-2s-traffic-james-dooley-interviews-charles-floate
Text version: https://stenobird.com/podcast/online-reputation-management-podcast-7602563/how-to-power-up-backlinks-with-tier-2s-traffic-james-dooley-interviews-charles-floate.md
Podcast: [Online Reputation Management Podcast](https://stenobird.com/podcast/online-reputation-management-podcast-7602563)
Published: 2026-05-19T07:28:35+00:00
Episode link: https://OnlineReputationManagementPodcast.transistor.fm/52
Audio file: https://media.transistor.fm/d042ef8b/6f5b4c86.mp3
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JSON: https://stenobird.com/v1/public/podcasts/online-reputation-management-podcast-7602563/episodes/how-to-power-up-backlinks-with-tier-2s-traffic-james-dooley-interviews-charles-floate
Duration seconds: 234

## Resource

James Dooley is joined by Charles Floate to discuss powering up backlinks, tier two link building and activating backlink signals to improve SEO performance. The conversation covers guest posting, entity stacking, nofollow link activation, social signals, contextual relevance and how to strengthen backlinks after they have been acquired. Charles Floate explains why many SEO agencies leave value on the table by building backlinks and failing to support them afterwards. The discussion explores how coordinated signals such as traffic, internal links, social engagement and contextual tier two backlinks can improve the effectiveness of guest posts and high-authority links over time. The episode also covers Google’s treatment of nofollow links, contextual anchor text relevance, backlink neutralisation and modern strategies for improving backlink power in today’s algorithms.

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## Transcript

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