# How FC Augsburg are capitalising on the World Cup | 2026 FIFA World Cup

Page: https://stenobird.com/podcast/on-the-continent-a-european-football-podcast-6504430/how-fc-augsburg-are-capitalising-on-the-world-cup-2026-fifa-world-cup
Text version: https://stenobird.com/podcast/on-the-continent-a-european-football-podcast-6504430/how-fc-augsburg-are-capitalising-on-the-world-cup-2026-fifa-world-cup.md
Podcast: [On The Continent - A European Football Podcast](https://stenobird.com/podcast/on-the-continent-a-european-football-podcast-6504430)
Published: 2026-07-01T04:00:00+00:00
Episode link: https://shows.acast.com/on-the-continent/episodes/how-fc-augsburg-are-capitalising-on-the-world-cup-2026-fifa
Audio file: https://sphinx.acast.com/p/open/s/64be9eec0ea5360011fa0255/e/6a441125e80d75fcb8195ff6/media.mp3
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JSON: https://stenobird.com/v1/public/podcasts/on-the-continent-a-european-football-podcast-6504430/episodes/how-fc-augsburg-are-capitalising-on-the-world-cup-2026-fifa-world-cup
Duration seconds: 2286

## Resource

If you’ve ever wondered how elite clubs in Europe use the World Cup to improve things back home, you’ve come to the right place! On today’s OTC Special, Andy is joined by FC Augsburg CEO Michael Ströll and Sporting Director Benjamin Weber to discuss how they are utilising the world’s biggest tournament to benefit their club. Ask us a question on X , Instagram and TikTok , and email us here: otc@footballramble.com . For ad-free shows, head over to our Patreon and subscribe: patreon.com/footballramble . ***Please take the time to rate and review us on Apple Podcasts or wherever you get your pods. It means a great deal to the show and will make it easier for other potential listeners to find us. Thanks!***  On The Continent is your definitive podcast for European football. Subscribe for new podcasts every single week and throughout the 2026 FIFA World Cup. Hosted on Acast. See acast.com/privacy for more information.

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## Transcript

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