# WM-Marketing: Adidas vs. Nike & Check24-Trittbrettfahrer

Page: https://stenobird.com/podcast/omr-takeaway-7463459/wm-marketing-adidas-vs-nike-check24-trittbrettfahrer
Text version: https://stenobird.com/podcast/omr-takeaway-7463459/wm-marketing-adidas-vs-nike-check24-trittbrettfahrer.md
Podcast: [OMR Takeaway](https://stenobird.com/podcast/omr-takeaway-7463459)
Published: 2026-06-11T01:00:00+00:00
Episode link: https://omr-takeaway.podigee.io/40-neue-episode
Audio file: https://audio.podigee-cdn.net/2517332-m-14e2653a1d2f48387fe6d804536f978f.mp3?source=feed
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JSON: https://stenobird.com/v1/public/podcasts/omr-takeaway-7463459/episodes/wm-marketing-adidas-vs-nike-check24-trittbrettfahrer
Duration seconds: 2212

## Resource

Die große Vorschau zur WM: Welche Strategie wählen die Giganten? Und welche Marken versuchen, den Trikot-Erfolg von Check24 zu kopieren?

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## Transcript

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