# EP.73 Creating Rhyme and Reason in Retail Design with Mardi Najafi, Principal, Chief Creative Officer, and Retail & Hospitality Practice Lead at SDI Design

Page: https://stenobird.com/podcast/nxtlvl-experience-design-1288577/ep-73-creating-rhyme-and-reason-in-retail-design-with-mardi-najafi-principal-chief-creative-officer-and-retail-hospitality-practice-lead-at-sdi-design
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Podcast: [NXTLVL Experience Design](https://stenobird.com/podcast/nxtlvl-experience-design-1288577)
Published: 2024-11-22T18:50:57+00:00
Episode link: https://nxtlvl-ep-0-0-trailer.simplecast.com/episodes/ep73-creating-rhyme-and-reason-in-retail-design-with-mardi-najafi-principal-chief-creative-officer-and-retail-hospitality-practice-lead-at-sdi-design-6E2fWBIK
Audio file: https://cdn.simplecast.com/audio/43f40bef-dc16-40d9-bfd8-2f92fc2fda52/episodes/52d61ce1-054e-47de-9879-0b2629b0d9c3/audio/e4b79715-6f50-4d25-8984-d8ee6146adf6/default_tc.mp3?aid=rss_feed&feed=t7xR8i18
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Duration seconds: 5668

## Resource

Mardi Najafi, RDI, IDC has had a colorful and accomplished professional journey leading to his current role as Principal, Chief Creative Officer, and Retail & Hospitality Practice Lead at SDI Design. Mardi is passionate about pushing the boundaries of design to craft immersive, transformative environments that captivate audiences. In this episode host David Kepron and Mardi talk about life's moments of serendipity, how whey influence a professional path, design education and how design in integral to positive experiences.

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## Transcript

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