# How John Nanci Built a Business With 50% of Revenue Coming From Cocoa Beans

Page: https://stenobird.com/podcast/niche-pursuits-podcast-find-your-next-niche-business-idea-315097/how-john-nanci-built-a-business-with-50-of-revenue-coming-from-cocoa-beans
Text version: https://stenobird.com/podcast/niche-pursuits-podcast-find-your-next-niche-business-idea-315097/how-john-nanci-built-a-business-with-50-of-revenue-coming-from-cocoa-beans.md
Podcast: [Niche Pursuits Podcast: Find Your Next "Niche" Business Idea!](https://stenobird.com/podcast/niche-pursuits-podcast-find-your-next-niche-business-idea-315097)
Published: 2026-08-05T14:00:00+00:00
Episode link: https://nichepursuits.libsyn.com/how-john-nanci-built-a-business-with-50-of-revenue-coming-from-cocoa-beans
Audio file: https://pdcn.co/e/traffic.libsyn.com/secure/nichepursuits/John_Nanci_Podcast_Au.mp3?dest-id=97200
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JSON: https://stenobird.com/v1/public/podcasts/niche-pursuits-podcast-find-your-next-niche-business-idea-315097/episodes/how-john-nanci-built-a-business-with-50-of-revenue-coming-from-cocoa-beans
Duration seconds: 3350

## Resource

In this episode of the Niche Pursuits podcast, Jared Bauman talks with John Nanci, founder of Chocolate Alchemy, about turning a background in analytical chemistry into a leading bean-to-bar chocolate business. John shares the personal tragedy that led him to go full-time, why he avoided debt, and how offering free education built lasting customer trust. They also discuss scaling to multiple warehouses, simplifying product lines, and finding a niche where your expertise stands out. Whether you're starting a side hustle or growing a business, this episode offers practical insights for entrepreneurs. Sponsor: Quiet Light Get a free, confidential valuation at https://quietlight.com/ ! Links & Resources Learn more about Chocolate Alchemy: https://chocolatealchemy.com/ Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative

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