# EP 474: How Much Ad Data Is Enough Before You Make a Change?

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Text version: https://stenobird.com/podcast/next-level-facebook-ads-podcast-751370/ep-474-how-much-ad-data-is-enough-before-you-make-a-change.md
Podcast: [Next Level Facebook Ads Podcast](https://stenobird.com/podcast/next-level-facebook-ads-podcast-751370)
Published: 2026-06-09T16:00:00+00:00
Episode link: https://fbadspodcast.libsyn.com/ep-474-how-much-ad-data-is-enough-before-you-make-a-change
Audio file: https://traffic.libsyn.com/secure/fbadspodcast/Next_Level_Facebook_Ads_Podcast_Episode_474.mp3?dest-id=514243
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JSON: https://stenobird.com/v1/public/podcasts/next-level-facebook-ads-podcast-751370/episodes/ep-474-how-much-ad-data-is-enough-before-you-make-a-change
Duration seconds: 781

## Resource

How much data is enough before you change a Facebook or Instagram ad? In this episode, I explain how to avoid reacting too quickly, why small data can be misleading, and how to use timing, context, and patterns to make smarter ad decisions. This podcast is not affiliated with, endorsed by, or sponsored by Meta, Facebook, or Instagram. All trademarks belong to their respective owners. Opinions are based on Phil's experience working with advertisers. Website: https://philgrahamdigital.com

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## Transcript

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