# EP 468: The Facebook Ads Metrics That Matter Most in 2026

Page: https://stenobird.com/podcast/next-level-facebook-ads-podcast-751370/ep-468-the-facebook-ads-metrics-that-matter-most-in-2026
Text version: https://stenobird.com/podcast/next-level-facebook-ads-podcast-751370/ep-468-the-facebook-ads-metrics-that-matter-most-in-2026.md
Podcast: [Next Level Facebook Ads Podcast](https://stenobird.com/podcast/next-level-facebook-ads-podcast-751370)
Published: 2026-04-28T16:00:00+00:00
Episode link: https://fbadspodcast.libsyn.com/ep-468-the-facebook-ads-metrics-that-matter-most-in-2026
Audio file: https://traffic.libsyn.com/secure/fbadspodcast/Next_Level_Facebook_Ads_Podcast_Episode_468.mp3?dest-id=514243
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JSON: https://stenobird.com/v1/public/podcasts/next-level-facebook-ads-podcast-751370/episodes/ep-468-the-facebook-ads-metrics-that-matter-most-in-2026
Duration seconds: 535

## Resource

Too many advertisers are watching the wrong numbers and making bad decisions because of it. In this episode, I walk through the metrics that actually matter and how to think about them without getting lost in the dashboard. Website: https://philgrahamdigital.com

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## Transcript

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