# EP 459: You're Testing Facebook Ads Wrong

Page: https://stenobird.com/podcast/next-level-facebook-ads-podcast-751370/ep-459-you-re-testing-facebook-ads-wrong
Text version: https://stenobird.com/podcast/next-level-facebook-ads-podcast-751370/ep-459-you-re-testing-facebook-ads-wrong.md
Podcast: [Next Level Facebook Ads Podcast](https://stenobird.com/podcast/next-level-facebook-ads-podcast-751370)
Published: 2026-02-24T17:00:00+00:00
Episode link: https://fbadspodcast.libsyn.com/ep-459-youre-testing-facebook-ads-wrong
Audio file: https://traffic.libsyn.com/secure/fbadspodcast/Next_Level_Facebook_Ads_Podcast_Episode_459.mp3?dest-id=514243
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JSON: https://stenobird.com/v1/public/podcasts/next-level-facebook-ads-podcast-751370/episodes/ep-459-you-re-testing-facebook-ads-wrong
Duration seconds: 559

## Resource

Bad Facebook & Instagram ad testing creates confusion, not clarity. When too many variables change at once, you never know why something worked, or why it didn't. In this episode, I cover the most common testing mistakes I see and how to approach Facebook ad testing with more control and clarity. Website: https://philgrahamdigital.com

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## Transcript

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