# EP 455: How Often Should You Refresh Facebook Ads?

Page: https://stenobird.com/podcast/next-level-facebook-ads-podcast-751370/ep-455-how-often-should-you-refresh-facebook-ads
Text version: https://stenobird.com/podcast/next-level-facebook-ads-podcast-751370/ep-455-how-often-should-you-refresh-facebook-ads.md
Podcast: [Next Level Facebook Ads Podcast](https://stenobird.com/podcast/next-level-facebook-ads-podcast-751370)
Published: 2026-01-27T17:00:00+00:00
Episode link: https://fbadspodcast.libsyn.com/ep-455-how-often-should-you-refresh-facebook-ads
Audio file: https://traffic.libsyn.com/secure/fbadspodcast/Next_Level_Facebook_Ads_Podcast_Episode_455.mp3?dest-id=514243
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JSON: https://stenobird.com/v1/public/podcasts/next-level-facebook-ads-podcast-751370/episodes/ep-455-how-often-should-you-refresh-facebook-ads
Duration seconds: 802

## Resource

How often should you really refresh your Facebook and Instagram ads? In this episode, I break down why time-based refresh rules may cause more harm than good and share the real signals I look for before making changes. Website: https://philgrahamdigital.com

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## Transcript

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