# What is a college athlete actually worth in the age of NIL?

Page: https://stenobird.com/podcast/newell-normand-2482167/what-is-a-college-athlete-actually-worth-in-the-age-of-nil
Text version: https://stenobird.com/podcast/newell-normand-2482167/what-is-a-college-athlete-actually-worth-in-the-age-of-nil.md
Podcast: [Newell Normand](https://stenobird.com/podcast/newell-normand-2482167)
Published: 2026-09-29T17:15:22+00:00
Episode link: https://player.amperwavepodcasting.com?feed-link=https%3A%2F%2Frss.amperwave.net%2Fv2%2Fepisode%2F8703292_2026-09-29-173332
Audio file: https://serve.castfire.com/audio/8703292/8703292_2026-09-29-173332.128.mp3?rssID=3856
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JSON: https://stenobird.com/v1/public/podcasts/newell-normand-2482167/episodes/what-is-a-college-athlete-actually-worth-in-the-age-of-nil
Duration seconds: 1182

## Resource

David Meltzer, former CEO of Leigh Steinberg Sports & Entertainment, the real-life agency that inspired Jerry Maguire, and co-founder of Sports 1 Marketing with Hall of Famer Warren Moon, joins Newell to reveal the biggest NIL mistakes student-athletes and parents are making, why follower count isn't everything, and what you must know before signing on the dotted line.

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## Transcript

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