# Real-Time AI Is Changing Live Sports Media | Shalini Ananda, Ph.D. #667

Page: https://stenobird.com/podcast/new-media-show-w-rob-greenlee-7521939/real-time-ai-is-changing-live-sports-media-shalini-ananda-ph-d-667
Text version: https://stenobird.com/podcast/new-media-show-w-rob-greenlee-7521939/real-time-ai-is-changing-live-sports-media-shalini-ananda-ph-d-667.md
Podcast: [New Media Show w/Rob Greenlee](https://stenobird.com/podcast/new-media-show-w-rob-greenlee-7521939)
Published: 2026-06-16T04:36:32+00:00
Episode link: https://blurt.media/w/9EQGg3mFCQ91iv4StLAoQC
Audio file: https://blurt.media/static/streaming-playlists/hls/463561a0-e70d-40e1-9e67-777d96fd1b0c/42129884-cce5-450f-8082-c80c261a5df8-480-fragmented.mp4
Processing state: not_requested
JSON: https://stenobird.com/v1/public/podcasts/new-media-show-w-rob-greenlee-7521939/episodes/real-time-ai-is-changing-live-sports-media-shalini-ananda-ph-d-667
Duration seconds: 3225

## Resource

![New Media Show with Rob Greenlee #667 with guest Shalini Ananda Phd of Neuron Systems](https://newmediashow.com/wp-content/uploads/2026/06/New-Media-Show-667-Shalnini-Episode-300x300-Cover-Art.png)**In episode 667** of the **New Media Show, hosted by 2017 Podcast Hall of Famer Rob Greenlee**, Rob talks with **Shalini Ananda, Ph.D., Founder and CEO of [Neuron Systems](https://neuronsystems.org)**, about **_how real-time AI is changing live sports media, fan engagement, creator workflows, and the future of interactive content._** **This episode starts with sports, but it becomes a broader New Media conversation about the next-generation layer of interaction between humans and AI-generated media infrastructure.** > _**Neuron Systems is building a multi-agent AI platform for live sports content, including NBA and FIFA World Cup 2026 debates, video clips, quote cards, viral social media scripts, real-time voice commentary, fan-driven questions, and multilingual interaction.**_ Rob and **Shalini discuss how custom roles given to AI agents can become part of a new interactive media experience in which fans do more than just watch or listen.** They can ask questions, shape debates, co-sign takes, create clips, and interact with AI-powered sports personalities in real time. > _**Shalini also walks through how Neuron Systems works as a creator platform. Fans can join live huddles, talk with AI agents, follow different AI personalities, participate in faction-style engagement, and use higher-level creator tools to build agents, automate content pipelines, and connect content workflows to platforms like YouTube.**_ The conversation also explores what this means beyond sports, including podcasting, live video, audience participation, AI-generated content, labeling, guardrails, tr…

## Actions

- request_transcript: `POST https://stenobird.com/v1/public/podcasts/new-media-show-w-rob-greenlee-7521939/episodes/real-time-ai-is-changing-live-sports-media-shalini-ananda-ph-d-667/transcription-requests` — Idempotently request low-priority transcript generation for this episode.
- read_markdown: `GET https://stenobird.com/podcast/new-media-show-w-rob-greenlee-7521939/real-time-ai-is-changing-live-sports-media-shalini-ananda-ph-d-667.md` — Read the agent-friendly Markdown representation of this episode resource.

A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed.

## Transcript

Full transcripts are not published on public pages unless there is a clear rights basis.