# From Property Manager to Sales Leader: Ben Smith on Building Winning Sales Teams

Page: https://stenobird.com/podcast/narpm-radio-255031/from-property-manager-to-sales-leader-ben-smith-on-building-winning-sales-teams
Text version: https://stenobird.com/podcast/narpm-radio-255031/from-property-manager-to-sales-leader-ben-smith-on-building-winning-sales-teams.md
Podcast: [NARPM Radio](https://stenobird.com/podcast/narpm-radio-255031)
Published: 2026-01-07T11:00:00+00:00
Episode link: https://narpm.podbean.com/e/from-property-manager-to-sales-leader-ben-smith-on-building-winning-sales-teams/
Audio file: https://mcdn.podbean.com/mf/web/2p7h4b2qvygduywn/Ben_Smith_01-07-267dqo0.mp3
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JSON: https://stenobird.com/v1/public/podcasts/narpm-radio-255031/episodes/from-property-manager-to-sales-leader-ben-smith-on-building-winning-sales-teams
Duration seconds: 2316

## Resource

Jan. 7, 2026 In this episode, host Pete Neubig sits down with Ben Smith, founder of BrightReach. Ben breaks down a practical, phased approach to building a high-performing sales department for property management companies. He explains the importance of starting with a clear strategy—defining growth goals, an ideal client profile and a strong value proposition — before implementing scalable systems and processes. Ben also covers hiring the right sales talent, setting clear expectations and KPIs, and continuously optimizing the sales process through data, accountability and refinement.

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## Transcript

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