# Episode 107: S’mores for the Channel

Page: https://stenobird.com/podcast/msp-chat-6703058/episode-107-s-mores-for-the-channel
Text version: https://stenobird.com/podcast/msp-chat-6703058/episode-107-s-mores-for-the-channel.md
Podcast: [MSP Chat](https://stenobird.com/podcast/msp-chat-6703058)
Published: 2026-01-16T16:27:40+00:00
Episode link: https://www.spreaker.com/episode/episode-107-s-mores-for-the-channel--69448899
Audio file: https://p.podderapp.com/2846285216/api.spreaker.com/download/episode/69448899/1_14_26_msp_chat_episode_107_audio_export.mp3
Processing state: not_requested
JSON: https://stenobird.com/v1/public/podcasts/msp-chat-6703058/episodes/episode-107-s-mores-for-the-channel
Duration seconds: 3532

## Resource

Erick and Rich discuss the easily overlooked opportunity for MSPs in AI prep work like implementing infrastructure and how MSPs can prepare themselves operationally to meet rising end user demand for AI services and solutions. Then they’re joined by Dave Sobel of The Business of Tech podcast to discuss his recent acquisition of an MSP community and education resource, and what it says about the current and future needs of smaller MSPs at a time when larger ones are commanding more attention. And finally, one last thing: How deepfake monkeys conquered St. Louis. Discussed in this episode: Ingram Micro’s Crawl, Walk, Run Strategy for Partner AI Omdia: Data centre, AI services and cloud marketplaces to drive partner growth in 2026 Gartner Forecasts Worldwide IT Spending to Grow 9.8% in 2026, Exceeding $6 Trillion For the First Time The Business of Tech podcast MSP Radio Acquires Small Biz Thoughts and IT Service Provider University A Welcome Investment in the Spirit of MSP Community Monkeys are on the loose in St. Louis and AI is complicating efforts to capture them Some guests on this podcast are clients of Channel Mastered. Compensation plays no part in their appearance or the content of the discussion unless the episode they appear on is a “bonus episode” explicitly labeled as sponsored.

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## Transcript

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