# Stop Trying to Beat the Algorithm.

Page: https://stenobird.com/podcast/mortgage-marketing-radio-698203/stop-trying-to-beat-the-algorithm
Text version: https://stenobird.com/podcast/mortgage-marketing-radio-698203/stop-trying-to-beat-the-algorithm.md
Podcast: [Mortgage Marketing Radio](https://stenobird.com/podcast/mortgage-marketing-radio-698203)
Published: 2026-05-13T22:48:00+00:00
Episode link: https://episode.flightcast.com/01KRHQS3SG8180DVQYK3HH50SS.mp3
Audio file: https://episode.flightcast.com/01KRHQS3SG8180DVQYK3HH50SS.mp3
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JSON: https://stenobird.com/v1/public/podcasts/mortgage-marketing-radio-698203/episodes/stop-trying-to-beat-the-algorithm
Duration seconds: 655

## Resource

You feel it, don't you? That constant pressure to post more, create more, be more online — just to keep up. Meanwhile, your pipeline isn't moving the way it should. Here's what nobody's telling you: the top-producing loan officers I work with aren't stressing about their next post going viral. They're doing something different. Something that's been working since before social media existed. And it's making a massive comeback. In this episode, I'm going off-script to challenge the "post more" narrative that the gurus keep pushing. I'll share why IRL — in real life — local influence is outperforming the algorithm for the loan officers I coach. And I'll give you real stories from real LOs who've added $20M, $30M, even doubled their production — not by becoming influencers, but by becoming the go-to lender in their local market. You'll hear: → Why the "content creator" pressure is burning you out (and what to do instead) → The strategy that's landing LOs in front of 20-30 agents at a time → How one LO turned a single workshop into a spot on a national sales training call with 400+ agents → Why direct mail is working (yes, even with millennials) → Jeff Bezos's question that should change how you think about your business → Details on the Agent Referral Accelerator cohort launching May 21st If you're tired of feeding the algorithm and ready to build real relationships that generate real referrals — this one's for you. 🔗 Learn more: https:www.getmoreagents.com 📩 DM me on Instagram or LinkedIn with questions

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## Transcript

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