# Why Being on Other Podcasts Isn't Growing Your Show | Ep 97

Page: https://stenobird.com/podcast/mics-to-millions-podcast-growth-monetization-strategies-for-health-wellness-podcasters-6757711/why-being-on-other-podcasts-isn-t-growing-your-show-ep-97
Text version: https://stenobird.com/podcast/mics-to-millions-podcast-growth-monetization-strategies-for-health-wellness-podcasters-6757711/why-being-on-other-podcasts-isn-t-growing-your-show-ep-97.md
Podcast: [Mics To Millions: Podcast Growth & Monetization Strategies for Health & Wellness Podcasters](https://stenobird.com/podcast/mics-to-millions-podcast-growth-monetization-strategies-for-health-wellness-podcasters-6757711)
Published: 2026-05-06T06:00:00+00:00
Episode link: https://micstomillions.podbean.com/e/why-being-on-other-podcasts-isnt-growing-your-show-ep-97/
Audio file: https://dts.podtrac.com/redirect.mp3/mcdn.podbean.com/mf/web/wmnx8ym3k4h4eqch/Does_Podcasting_Help_Downloads_-_Ready_to_Uploadak02q.mp3
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Duration seconds: 368

## Resource

Is podcast guesting actually an effective strategy for growing your show? The honest answer might surprise you, especially coming from someone who runs a podcast guest booking agency. In this solo episode, I break down why guesting on other podcasts is often misunderstood as a growth tool, when it can move the needle on downloads, and why chasing download numbers might be the wrong goal altogether. In this episode, you'll learn: Why podcast guesting rarely drives a meaningful download spike, and the specific conditions when it does The size and alignment factors that determine whether a guest appearance converts into new listeners A real example from PodWritten client Zach Brittle (Marriage Therapy Radio), whose appearance on Mental Illness Happy Hour, a show with 70,000 monthly downloads, led to a noticeable spike in listeners Why alignment beats size when your real goal is client conversion, and how EJ and Tara Cowin (Relationship Renovation) landed multiple clients from a single appearance on a smaller, hyper-aligned show The question most podcasters forget to ask themselves while guesting: Is my audience even going to know I have a podcast? Why the smartest podcasters stop chasing downloads and start chasing the right listeners Resources mentioned: Episode 25 of Mics to Millions: how to get yourself booked as a podcast guest Episode 64 with KC Davis on social media and downloads podwritten.com — learn more about PodWritten's guest booking service Connect with me: sam@podwritten.com LinkedIn: https://www.linkedin.com/in/samuelbrakeguia/ ⭐⭐⭐⭐⭐ Love the show? We'd love a review! Leave us a review on Apple Podcasts or Spotify. ✅ Want to grow your visibility through podcast guesting? Explore how PodWritten can help: https://podwritten.com/services/ 💡 Bonus tips and reso…

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## Transcript

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