# MBS962-David Schonthal, Director of Entrepreneurship Programs at Kellogg, and Author

Page: https://stenobird.com/podcast/matt-brown-show-conversations-that-power-the-business-world-50395/mbs962-david-schonthal-director-of-entrepreneurship-programs-at-kellogg-and-author
Text version: https://stenobird.com/podcast/matt-brown-show-conversations-that-power-the-business-world-50395/mbs962-david-schonthal-director-of-entrepreneurship-programs-at-kellogg-and-author.md
Podcast: [Matt Brown Show - Conversations That Power The Business World.](https://stenobird.com/podcast/matt-brown-show-conversations-that-power-the-business-world-50395)
Published: 2026-04-14T13:00:00+00:00
Episode link: https://www.buzzsprout.com/1588543/episodes/19005550-mbs962-david-schonthal-director-of-entrepreneurship-programs-at-kellogg-and-author.mp3
Audio file: https://www.buzzsprout.com/1588543/episodes/19005550-mbs962-david-schonthal-director-of-entrepreneurship-programs-at-kellogg-and-author.mp3
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Duration seconds: 3995

## Resource

Send us Fan Mail David Schonthal is an award-winning Professor of Strategy, Innovation & Entrepreneurship at the Kellogg School of Management where he teaches courses on new venture creation, design thinking, healthcare innovation, venture capital, and creativity. Along with his colleague Loran Nordgren, David is one of the originators of Friction Theory – a ground-breaking methodology that explains why even the most promising innovations and change initiatives struggle to gain traction ...

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