# Which live sport is still the most valuable advertising property in America?

Page: https://stenobird.com/podcast/martech-podcast-marketing-technology-business-growth-1008995/which-live-sport-is-still-the-most-valuable-advertising-property-in-america
Text version: https://stenobird.com/podcast/martech-podcast-marketing-technology-business-growth-1008995/which-live-sport-is-still-the-most-valuable-advertising-property-in-america.md
Podcast: [MarTech Podcast ™ // Marketing + Technology = Business Growth](https://stenobird.com/podcast/martech-podcast-marketing-technology-business-growth-1008995)
Published: 2026-07-21T12:00:00+00:00
Episode link: https://pdst.fm/e/pdrl.fm/08a9f7/rss.art19.com/episodes/34ae7c73-3d0e-4126-ad2f-9fdd0a8caa09.mp3?rss_browser=BAhJIg90cmFuc2NyaWJyBjoGRVQ%3D--952c5701c84ad333c69d5faa668f8177091704f0
Audio file: https://pdst.fm/e/pdrl.fm/08a9f7/rss.art19.com/episodes/34ae7c73-3d0e-4126-ad2f-9fdd0a8caa09.mp3?rss_browser=BAhJIg90cmFuc2NyaWJyBjoGRVQ%3D--952c5701c84ad333c69d5faa668f8177091704f0
Processing state: not_requested
JSON: https://stenobird.com/v1/public/podcasts/martech-podcast-marketing-technology-business-growth-1008995/episodes/which-live-sport-is-still-the-most-valuable-advertising-property-in-america
Duration seconds: 229

## Resource

Connected TV is becoming a performance marketing channel. Alison Clark, CTV Go-to-Market Strategy Lead at AdRoll, brings 20 years of media experience across programmatic, CTV, digital, and linear. She explains why video strategy is merging into digital strategy instead of standing apart. Learn how omnichannel buying across television, display, and social works as one campaign, and why brand matters as much as tracking in an AI-first world. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

## Actions

- request_transcript: `POST https://stenobird.com/v1/public/podcasts/martech-podcast-marketing-technology-business-growth-1008995/episodes/which-live-sport-is-still-the-most-valuable-advertising-property-in-america/transcription-requests` — Idempotently request low-priority transcript generation for this episode.
- read_markdown: `GET https://stenobird.com/podcast/martech-podcast-marketing-technology-business-growth-1008995/which-live-sport-is-still-the-most-valuable-advertising-property-in-america.md` — Read the agent-friendly Markdown representation of this episode resource.

A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed.

## Transcript

Full transcripts are not published on public pages unless there is a clear rights basis.