# AI will erase this Martech category?

Page: https://stenobird.com/podcast/martech-podcast-marketing-technology-business-growth-1008995/ai-will-erase-this-martech-category
Text version: https://stenobird.com/podcast/martech-podcast-marketing-technology-business-growth-1008995/ai-will-erase-this-martech-category.md
Podcast: [MarTech Podcast ™ // Marketing + Technology = Business Growth](https://stenobird.com/podcast/martech-podcast-marketing-technology-business-growth-1008995)
Published: 2026-04-15T12:00:00+00:00
Episode link: https://pdst.fm/e/pdrl.fm/08a9f7/rss.art19.com/episodes/3388b24e-94fe-4f87-94b2-f75d5778c367.mp3?rss_browser=BAhJIg90cmFuc2NyaWJyBjoGRVQ%3D--952c5701c84ad333c69d5faa668f8177091704f0
Audio file: https://pdst.fm/e/pdrl.fm/08a9f7/rss.art19.com/episodes/3388b24e-94fe-4f87-94b2-f75d5778c367.mp3?rss_browser=BAhJIg90cmFuc2NyaWJyBjoGRVQ%3D--952c5701c84ad333c69d5faa668f8177091704f0
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JSON: https://stenobird.com/v1/public/podcasts/martech-podcast-marketing-technology-business-growth-1008995/episodes/ai-will-erase-this-martech-category
Duration seconds: 176

## Resource

AI threatens traditional customer data platforms with automated marketing cycles. Chris O'Neill, CEO of GrowthLoop, brings experience scaling Google Canada to $2B and launching Glean to a $7.2B valuation. He discusses how agentic AI learns from data patterns to activate campaigns across channels automatically. The conversation covers building composable CDPs that iterate based on real-time performance insights and circumventing traditional proof-of-concept timelines to deploy marketing automation within 24 hours. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

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## Transcript

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