# 3X tricks til højere lead-kvalitet med Lead Ads på Facebook & Instagram

Page: https://stenobird.com/podcast/marketingpod-dk-med-halfdan-timm-kristian-tinho-6905755/3x-tricks-til-h-jere-lead-kvalitet-med-lead-ads-p-facebook-instagram
Text version: https://stenobird.com/podcast/marketingpod-dk-med-halfdan-timm-kristian-tinho-6905755/3x-tricks-til-h-jere-lead-kvalitet-med-lead-ads-p-facebook-instagram.md
Podcast: [Marketingpod.dk med Halfdan Timm & Kristian Tinho](https://stenobird.com/podcast/marketingpod-dk-med-halfdan-timm-kristian-tinho-6905755)
Published: 2026-04-23T04:00:00+00:00
Episode link: https://share.transistor.fm/s/50b72f58
Audio file: https://media.transistor.fm/50b72f58/522d37c8.mp3
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JSON: https://stenobird.com/v1/public/podcasts/marketingpod-dk-med-halfdan-timm-kristian-tinho-6905755/episodes/3x-tricks-til-h-jere-lead-kvalitet-med-lead-ads-p-facebook-instagram
Duration seconds: 662

## Resource

Lead Ads kan være absurd billige, men det hjælper ikke meget, hvis halvdelen af leadsene aldrig bliver til forretning. I episoden her gennemgår Halfdan og Kristian tre konkrete måder at få bedre leads ud af Meta: value rules, conditional logic og conversion leads. Du får både eksempler på, hvornår de virker, hvordan de sender bedre signaler til algoritmen, og hvorfor de fleste bør starte simpelt i stedet for at bygge tunge specialintegrationer. Hvis du arbejder med leadgenerering på Facebook og Instagram, er det her en kort episode med meget direkte anvendelige greb. Kapitler 00:00 hvorfor lead ads ofte giver dårlige leads 01:12 value rules som første greb 05:30 conditional logic til at sortere dårlige leads fra 08:19 conversion leads for de tungere setups 09:44 findes der noget tilsvarende i Google Ads? 10:52 de to greb de fleste bør starte med

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## Transcript

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